We’re looking for a passionate, Social Media Executive to lead our brand’s presence across multiple digital channels — with a core focus on Instagram . If you’re a trend-tracking, reel-creating, caption-crushing content wizard, this role is made for you. Key Responsibilities: Develop and execute creative social media strategies to drive engagement, reach, and conversions Plan and publish high-quality content across Instagram, Facebook, LinkedIn, Pinterest, and YouTube Create Reels, Stories, carousels, infographics, and video snippets with platform-specific appeal Write compelling, brand-aligned captions and CTAs Monitor account performance using insights/analytics and adjust strategy as needed Interact with followers, manage DMs, comments, and increase community engagement Research trends, hashtags, competitors, and algorithm changes to keep content fresh and relevant You Should Have: 1–3 years of hands-on experience in managing brand/business social media accounts Proven expertise in growing audiences organically on Instagram (a must!) Familiarity with Meta Business Suite , Canva , Buffer , Later , or similar scheduling/insight tools Excellent storytelling and copywriting skills tailored for each platform Strong understanding of content formats, timing, and engagement triggers per platform Self-driven mindset with the ability to manage content calendars and deadlines Bonus Points For: Video editing and design skills (InShot, CapCut, Adobe Express, etc.) Knowledge of Instagram & Facebook Ads Experience in marketing, real estate, fitness, or lifestyle industries Collaborating with influencers or managing partnerships Job Type: Full-time Pay: From ₹25,000.00 per month Schedule: Day shift Ability to commute/relocate: Gurugram, Haryana: Reliably commute or planning to relocate before starting work (Preferred) Experience: SMO : 3 years (Preferred) Work Location: In person Expected Start Date: 20/06/2025