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Senior Manager (Growth & Integrated Marketing) ipsaa Day Care

6.0 - 9.0 years

12 - 15 Lacs

gurugram

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Position Summary The Senior Manager(Growth & Integrated Marketing) will own end-to-end marketing effectiveness across digital performance marketing, search (SEO & SEM), and conventional/on-ground marketing initiatives. This is a senior individual contributor role with strategic and execution governance, responsible for marketing ROI, lead quality, brand consistency, and campaign effectiveness across all centres. Key Responsibilities 1. Performance Marketing & Growth Ownership Own paid acquisition strategy across: Google Search, Display & Performance Max Meta paid platforms LinkedIn (for B2B / employer branding where applicable) Define and monitor CPL, CAC, ROI benchmarks Drive continuous opt...

Posted 1 week ago

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