ValueLeaf is a technology and consulting company specializing in data-driven solutions for various industries, including finance, retail, and healthcare.
Bengaluru
INR 8.0 - 18.0 Lacs P.A.
Work from Office
Full Time
Job Summary: Were looking for a Lead App Designer to head the design efforts of our mobile-first fintech products. In this role, you'll be responsible for crafting seamless, elegant, and user-centric experiences across Android and iOS platforms. You will also guide a team of designers, own the design system, and contribute to product strategy in close collaboration with product and tech leadership. This is a unique opportunity to shape how millions engage with their financial lives through a mobile interface that is simple, trustworthy, and impactful. Key Responsibilities: Lead the design vision, direction, and execution for our fintech mobile apps. Mentor and guide junior designers, fostering a culture of design excellence and collaboration. Build and evolve a scalable design system and ensure brand consistency across all screens. Translate complex financial concepts into intuitive, user-friendly mobile interfaces. Conduct user research, usability studies, and analyze data to identify design opportunities. Create wireframes, prototypes, user flows, and high-fidelity mockups for both iOS and Android platforms. Partner closely with product managers, developers, and marketing teams to align design with product strategy. Collaborate in agile sprints and contribute to shaping product roadmaps with design insights. Ensure technical feasibility and alignment with platform-specific guidelines (Material Design, HIG). Stay updated on the latest design trends, tools, and fintech industry advancements. Drive innovation by exploring and experimenting with new design approaches, motion, and micro-interactions. Provide creative leadership and strategic input to enhance customer experience and product engagement. Qualifications: Bachelors or Masters degree in Design, HCI, Fine Arts, or a related field. Experience: 5+years of experience in mobile app design with at least 12 years in a lead or senior capacity. Experience in fintech domains such as payments, lending, investments, or insurance. Familiarity with prototyping and motion design tools (e.g., Principle, After Effects, Lottie). Comfort working in fast-paced, agile environments or startups. Skills: Proven track record of designing successful consumer-facing mobile apps, ideally in fintech or similar high-growth domains. Expert-level proficiency in Figma, Sketch, Adobe XD, or equivalent tools. Strong portfolio showcasing design thinking, mobile UI/UX expertise, and real-world app interfaces. Deep understanding of Android and iOS design standards. Strong communication, leadership, and stakeholder management skills
Bengaluru
INR 3.0 - 8.0 Lacs P.A.
Work from Office
Full Time
We are seeking a results-driven and detail-oriented Programmatic Advertising Specialist to plan, manage, and optimize programmatic ad campaigns across leading platforms including Propeller Ads, Adsterra, Moloco, Criteo, and ClickAdu. The ideal candidate will have a solid understanding of DSPs, real-time bidding, and audience targeting strategies, with a passion for driving measurable results through data-driven performance marketing. Key Responsibilities:- Plan, set up, and manage programmatic advertising campaigns across various DSPs and ad networks. Collaborate with internal stakeholders and external partners to align campaigns with overall marketing and business objectives. Monitor and optimize campaigns in real-time to achieve KPIs such as CTR, CPA, ROI, and maintain brand safety. Conduct thorough analysis of campaign performance and deliver detailed performance reports with actionable insights. Manage audience segmentation, targeting, and retargeting strategies to improve campaign reach and efficiency. Ensure timely delivery and accuracy of creative assets in collaboration with the creative and media teams. Troubleshoot technical issues, manage pixel implementation, and ensure tracking and attribution accuracy. Assist with budget planning, pacing, and media strategy execution. Stay up to date with the latest trends in programmatic advertising, emerging platforms, and best practices. Skills & Qualifications:- Bachelor's degree in Marketing, Advertising, Communications, or related field. 25 years of experience in performance marketing or programmatic advertising. Hands-on experience with programmatic platforms (e.g., Moloco, Criteo, Adsterra, Taboola, Unity Ads, Kayzen, Adgebra) Proficiency in managing campaign KPIs such as CTR, CPA, ROAS, etc. Strong analytical skills with experience in platforms like Google Analytics, Campaign Manager 360, or similar. Excellent organizational, communication, and collaboration skills. Ability to thrive in a fast-paced, results-oriented environment.
Bengaluru
INR 2.5 - 7.5 Lacs P.A.
Work from Office
Full Time
We are seeking an experienced and strategic Manager Campaign Management to lead the development, execution, and optimization of paid social campaigns across platforms. This role requires a deep understanding of paid social media, data analytics, audience segmentation, creative strategy, and team leadership. The ideal candidate will be results-driven, collaborative, and passionate about digital innovation and performance marketing. Responsibilities: Strategic Media Planning: Develop cost-effective media plans aligned with client goals and internal margin targets. Campaign Setup & Management: Execute and manage Meta (Facebook & Instagram) ad campaigns across various objectives (Leads, Conversions, Traffic, Engagement) with a focus on maximizing ROI. Budget Optimization: Allocate and adjust budgets strategically to minimize cost per result while improving overall margin contribution. Performance Optimization: Continuously monitor and optimize campaigns through audience refinement, creative testing (A/B), bid strategies, and placement adjustments to reduce wastage. Margin-Oriented Decision Making: Make data-driven decisions that balance client results with internal profitability, including time-efficient and prioritization of high-margin opportunities. Automation & Scaling: Leverage Meta tools (e.g., Advantage+ Shopping, rules, CAPI) to streamline processes, reduce manual overhead, and scale campaigns efficiently. Cross-Team Collaboration: Work closely with design and account management teams to ensure campaigns are aligned with both performance goals and budgetary constraints. Client Reporting with current trends: Prepare reports that not only highlight client KPIs but also include the plan of action with a proactive approach. Skill Set Required: Deep understanding of the paid social media ecosystem. Experience with META required. Additional experience with Snapchat, LinkedIn, or Quora would be an added advantage. Preference will be given to candidates with Facebook/ Meta ad platform experience, including end-to-end META ads handling such as execution, optimization, integration implementation, buyer persona understanding, in-market research, and bid/budget management. Should have Mobile Measurement Partners (MMP) knowledge. Strong written communication abilities. Meticulous attention to detail. Demonstrated analytical ability. Interest in digital marketing trends. MBA degree, including quantitative coursework. Willingness to take up ownership, challenges, and love to handle pressure.
Bengaluru
INR 10.0 - 20.0 Lacs P.A.
Work from Office
Full Time
We are seeking an experienced, strategic, and dynamic General Manager / Zonal Lead Client Servicing to oversee client servicing operations and drive business growth within the assigned region. This role requires a deep understanding of digital marketing ecosystems, exceptional client relationship management, and proven expertise in leading high-performing teams. The incumbent will be responsible for managing key client relationships, delivering business targets, and ensuring operational excellence across client portfolios. Job Role: Strategic Leadership: Define and execute the regional client servicing strategy in alignment with overall business objectives. Build and nurture strong, long-term relationships with key clients, acting as a strategic partner in their growth. Lead business growth initiatives within the region by identifying new opportunities and cross-selling services. Operational Oversight: Oversee the end-to-end delivery of digital marketing campaigns, ensuring client satisfaction, service quality, and timely execution. Manage a team of Client Servicing Managers, Executives, and Account Leads — providing mentorship, performance feedback, and growth opportunities. Collaborate closely with internal departments (Media, Content, Creative, Operations, Analytics, and Finance) to ensure seamless campaign execution and client deliverables. Business Performance & Client Growth: Own the revenue, profitability, and client retention targets for the region. Regularly review client portfolios and campaign performance, offering actionable insights and strategic recommendations. Conduct periodic business reviews with clients and internal leadership to discuss performance, opportunities, and challenges. Media Planning & Digital Strategy: Oversee brand budget allocations across Social Media, Display, Native, SMS, Affiliate, and Email marketing channels. Stay ahead of digital marketing trends and ensure clients are leveraging the latest and most effective platforms and strategies. Data-Driven Decision Making: Monitor analytics and performance dashboards, ensuring data-backed decision-making for campaign optimization and strategic pivots. Guide client teams on report analysis, insights generation, and ROI improvement initiatives. Desired Profile: Education: Bachelor’s degree in Marketing, Business Administration, Communications, or related field. MBA preferred. Experience: 7–12 years of relevant experience in client servicing, digital marketing strategy, and business leadership roles. Experience in agency or digital marketing firms preferred. Skills: Proven ability to manage large client portfolios and lead multi-functional teams. Excellent interpersonal, negotiation, and strategic thinking skills. Strong analytical abilities with proficiency in reporting tools and Excel (VLOOKUP, Pivot Tables, Dashboards, Macros a plus). Ability to thrive in a fast-paced, target-driven environment while maintaining operational excellence. Strong business acumen and the ability to identify and capitalize on new business opportunities.
Bengaluru
INR 7.0 - 13.0 Lacs P.A.
Work from Office
Full Time
The Executive Assistant (EA) to the Founder will provide high-level administrative and strategic support to ensure the Founders efficiency and productivity. The EA will handle a broad variety of tasks including managing schedules, coordinating meetings, handling communication, and assisting in strategic initiatives. This role requires excellent organizational skills, discretion, and the ability to anticipate needs in a fast-paced environment. Key Responsibilities: Manage the Founder/CEO’s calendar, including scheduling meetings, appointments, and travel arrangements. Prepare and edit correspondence, reports, presentations, and other documents. Handle confidential information with discretion and maintain the security of executive data and records. Serve as the primary point of contact for internal and external stakeholders on all matters pertaining to the Founder/CEO. Screen and prioritize incoming communications, ensuring timely and appropriate responses. Draft, review, and send communications on behalf of the Founder/CEO. Organize and coordinate meetings, including preparing agendas, materials, and minutes. Assist in the planning and execution of special projects and initiatives as directed by the Founder/CEO. Track project progress and provide regular updates to ensure timely completion of deliverables. Build and maintain strong relationships with key stakeholders, including board members, clients, partners, and employees. Requirement : Post Graduate with any specializations ( master’s degree, preferably in marketing is a plus) Some understanding of Media, preferably in the advertising, media or agency landscape. Proficiency in English. Experience : Minimum of 5 years of experience as an EA (preferably in an Advertising Agency ) Desired Profile : Proficient in MS Office Well-organized and responsible with an aptitude for problem-solving Excellent verbal and written communication skills. Ability to work independently and in a team environment. Exceptional time management skills, including the ability to handle multiple projects and ongoing work, while effectively managing changing priorities.
Bengaluru
INR 1.0 - 4.0 Lacs P.A.
Work from Office
Full Time
Key Responsibilities: Strategy & Program Management Design and implement affiliate marketing strategies aligned with business objectives. Manage day-to-day operations of the affiliate program to drive qualified traffic and revenue. Continuously identify and recruit new affiliate partners, including publishers, influencers, and bloggers. Affiliate Recruitment & Relationship Building Source, evaluate, and onboard affiliate partners who align with the brands values. Cultivate and maintain strong relationships with existing affiliates to boost performance. Negotiate competitive commission structures and performance incentives. Performance Tracking & Reporting Monitor affiliate performance metrics (traffic, conversions, revenue) using analytics and affiliate platforms. Generate and present detailed performance reports with actionable insights to stakeholders. Identify emerging trends and opportunities to enhance program results. Marketing & Content Support Coordinate with affiliates to provide up-to-date creative assets and campaign materials (banners, landing pages, product descriptions). Guide affiliates on content strategies to maintain brand consistency. Keep affiliates informed about new product launches, promotions, and marketing initiatives. Program Optimization & Growth Ensure affiliate activities comply with company policies and industry regulations. Analyze program data to pinpoint areas for improvement and recommend growth strategies. Drive initiatives to increase affiliate engagement and enhance ROI. Market Research & Competitive Analysis Stay informed on affiliate marketing trends and evolving best practices. Conduct competitor analysis to identify potential opportunities or challenges. Required Skills & Qualifications: Minimum 4 years’ experience in affiliate marketing or digital marketing. Proficiency with affiliate platforms (e.g., ShareASale, Commission Junction, Rakuten, Impact) and analytics tools like Google Analytics. Strong interpersonal and communication skills to build productive affiliate and internal partnerships. Analytical mindset with the ability to interpret data and drive strategy. Excellent organizational and project management skills to handle multiple campaigns. Tech-savvy, with a basic understanding of HTML, SEO, and web analytics. Preferred Qualifications: Experience working with influencer marketing campaigns. Familiarity with performance-based models (CPS, CPA, CPL). Knowledge of affiliate compliance and fraud prevention.
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