Job Overview:We are seeking a dynamic and creative Content Marketing Executive with a passion for crafting compelling content and driving marketing strategies. The ideal candidate should have a strong command of language, the ability to generate innovative ideas, and a knack for creating content that engages and retains audiences. You will be responsible for developing content that aligns with our brand voice, driving organic traffic, and supporting overall marketing goals.This role requires a blend of creativity, technical knowledge, and marketing expertise to create content that resonates with our target audience and supports business objectives. Responsibilities:Develop and execute content marketing strategies to drive brand awareness and engagement.Create engaging and SEO-optimized content for blogs, websites, newsletters, and social media platforms.Collaborate with the marketing team to align content with campaign goals and brand messaging.Conduct keyword research and implement SEO best practices to maximize organic traffic.Manage and grow social media presence by creating and scheduling posts, engaging with followers, and analyzing performance metrics.Design and execute email marketing campaigns to nurture leads and engage customers.Create supplementary content such as infographics, videos, and podcasts to enhance content appeal.Monitor and analyze content performance using tools like Google Analytics, SEMrush, or similar platforms.Stay updated on industry trends and incorporate them into content strategies.Proofread and edit content to ensure accuracy, consistency, and quality.Assist in maintaining the editorial calendar and ensuring timely delivery of content.Collaborate with designers, developers, and other stakeholders to create cohesive marketing campaigns. Desired Profile:Bachelors degree in Marketing, Communications, Journalism, English, or a related field.1+ year of experience in content creation, content marketing, or a similar role.Strong understanding of SEO, SEM, and digital marketing tools and techniques.Familiarity with CMS platforms like WordPress, Joomla, or Squarespace.Basic knowledge of HTML and domain hosting is a plus.Proficiency in using social media platforms (Facebook, LinkedIn, Instagram, Twitter, etc.) for marketing purposes.Excellent written and verbal communication skills in English.Strong analytical skills to interpret data and optimize content performance.Creative thinker with the ability to generate innovative ideas.Ability to work under tight deadlines and manage multiple projects simultaneously.Detail-oriented with a focus on delivering high-quality work.Familiarity with tools like Canva, Adobe Creative Suite, or similar for creating visual content is a plus.

Education: Bachelors / Masters degree in business administration or engineering. AGILECertifications will be an advantage.Location: Pune, PashanSkills:1. Excellent verbal and written communication2. Good Listening Skills3. Being detail-oriented and capable of delivering a high level of accuracy4. Conduct meetings with Stakeholders5. Understanding the Objectives & implicit requirements6. Prepare presentations, demo videos, mind maps & reports7. Able to Drive scrums & contribute in Project Management tasksDesired Profile: Willing to work within a high performing team and challenge yourself to improve further Experienced in Agile projects & well versed with JIRA Thorough understanding & experience with Sprint planning & SCRUM practices Sense of ownership and “Get-it-done” personality Has been a part of at least 1 Production lifecycle throughout the career Agile certified Very well versed in oral and written communication, preparing product documentation,demo videos, presentations. Comfortable interacting with multiple stakeholders viz, Clients, Management, Development/ QA teamsKey Responsibilities:• Prioritize requirements from various stakeholders.• Communicate, translate, and simplify business requirements to ensure buy-in from allstakeholders.• Assess change-proposals and define solutions to help the organization achieve its goals.• Gather & prepare business requirements. Write functional & non-functional user stories,acceptance criteria & review test cases.• Plan & Document requirements and their dependencies (JIRA expert)• Requirement & Gap analysis• Product backlog grooming & prioritization• Conduct daily scrums.• Prepare product presentations & demo videos.• Provide testing assistance to client in UAT.• Provide presales support to sales team in demonstrating products to prospects.

Responsibilities:1.Work closely with the sales team to develop relevant solutions and pitches for prospects2.Own the entire proposal development process/execution3.Deliver well-structured and high-quality proposals with strong solutioning in a timely manner4.Coordinate with Sales in an efficient manner5.Understand client requirements, address their queries, walk them through the proposed solution, and help Sales close the deal6.Keep a tab on the solutions out in the market for different sectors that we are interested in working, clients key business challenges and unmet needs, identify and help develop solutions to cater to those needs7.Actively working on creating case studies and collaterals for the sales team8.Review and improve the existing collateral materials; get the repository tagged and organized9.Proactively collaborate with Sales and technology team to develop more materials based on the expected business pipeline10.Assisting the sales team lead in effectively coordinating between operations and sales team in order to ensure in-time support for pre-sales activities11.Get all the pre-sales activities streamlined and organized across the practice areas, set- up SLAs and process flows, and track compliance12.Take measures to improve the quality of proposals; set-up a process to collect feedback from SalesCompetencies required -1.Excellent communication (both written and oral) skills2.Must have excellent pre-sales and solutioning skills.3.Required to understand unstructured requirements from the client and create related SoW and proposals4.Skills in storyboarding, problem solving, and insights generation are must.5.Proven client engagement skills and adept at sharing insights and recommendations that have tangible business impacts6.Ability to engage with clients along with sales team and lead discussions to win and execute engagements7.Must have worked with Mid-size IT services company with Strong expertise extensive research (market intelligence) experience.8.knowledge working with international clients specifically in the US must have.9.Technology knowledge in the following areas is required Product Engineering, Web & Mobile, frontend technologies, Cloud technologies, Data engineering, AI/ML Solutions and Gen AI

Role: Sr Business Development ExecutiveExperience: 3-6 years Education: Bachelors degree in Business, Engineering, or a related field. MBA is a plus. Location: PuneAbout SafetyApp:SafetyApp is a cutting-edge construction safety SaaS platform designed to enhance compliance, risk management, and operational efficiency at construction sites. We cater to PMCs, EPCs, real estate developers, and infrastructure companies.www.constructionsafetyapp.comRole Overview:We are looking for a highly driven Senior Business Development Executive to take ownership of revenue generation, client acquisition, and market expansion in Pune. This role demands a proactive sales approach, strategic thinking, and the ability to build strong relationships with key stakeholders in the construction industry.Key Responsibilities:Revenue Ownership: Achieve and exceed sales targets, contributing directly to the companys growth.Lead Generation & Conversion: Identify, engage, and convert potential clients within the construction, infrastructure, and real estate sectors.Market Expansion: Develop and implement strategies to penetrate new market segments in Pune.Sales Pipeline Management: Maintain a robust pipeline using CRM tools and ensure timely follow-ups.Client Relationship Management: Build and maintain long-term relationships with key decision-makers, influencers, and stakeholders.Product Pitching & Demonstrations: Present and demonstrate SafetyApps value proposition effectively to potential clients.Proposal & Contract Negotiation: Draft proposals, handle pricing discussions, and close deals with a strategic approach.Collaboration with Internal Teams: Work closely with the marketing, customer success, and product teams to align sales efforts.Market Intelligence: Stay updated on industry trends, competitors, and regulatory changes impacting construction safety.Key Requirements:Experience: 3-6 years of B2B sales experience, preferably in SaaS, construction technology, or related industries.Proven Track Record: Demonstrated success in achieving revenue targets and acquiring new clients.Industry Knowledge: Understanding of the construction and infrastructure sector is a strong plus.Sales Skills: Strong negotiation, presentation, and relationship-building skills.Tech-Savvy: Familiarity with CRM tools and digital sales techniques.Willingness to Travel: Ability to meet clients on-site and conduct field sales as required.