Job Title: Marketing Manager – Digital & Social Media Location: Vijayawada, Andhra Pradesh Job Type: Full-time Salary: Based on experience and location; preference for candidates from Telugu states or nearby Vijayawada. ESOPs available for the right candidate. About Us: We are a fast-growing B2B/B2C startup in the home building and improvement industry , offering a wide range of products and services across retail, projects, and partner channels. As we scale, we're seeking a dynamic Marketing Manager to lead and execute our digital strategy across platforms, helping us build a strong online presence and engage effectively with our audience. Job Overview: The Marketing Manager will be responsible for planning, executing, and optimizing all digital marketing campaigns. This includes managing social media platforms, influencer collaborations, and paid digital campaigns , ensuring that brand messaging resonates across channels and contributes to lead generation, brand awareness, and customer engagement. Key Responsibilities: Develop and manage digital marketing strategies across all platforms – Instagram, YouTube, LinkedIn, Facebook, etc. Run paid campaigns (Meta, Google, YouTube, etc.) with defined KPIs and conversion metrics. Build and manage influencer marketing campaigns – identify creators, negotiate collaborations, and track ROI. Design and execute content calendars , creatives (with team), and engagement activities. Oversee the company’s social media presence with consistent branding and messaging. Collaborate with internal teams to support product launches, events, or sales campaigns. Monitor analytics tools and prepare performance reports with actionable insights. Manage vendors, freelancers, and agency partners where required. Qualifications & Skills: 3–5 years of experience in digital marketing , with hands-on experience in social media and influencer marketing. Strong understanding of performance marketing , content creation, and community engagement. Familiarity with tools like Meta Ads Manager, Google Ads, YouTube Studio, Canva , and analytics dashboards. Excellent written and verbal communication skills in English and Telugu (preferred). Ability to handle multiple projects and drive execution in a fast-paced startup environment . Bachelor’s degree in Marketing, Communications, or a related field. Preferred: Candidates from Andhra Pradesh, Telangana, or nearby regions . Prior experience in B2B, home improvement, or retail sectors is a strong plus. Interest or experience in reels, short video content, or regional content marketing . Why Join Us? Be part of a growing startup shaping the future of home improvement retail Freedom to experiment, innovate, and take ownership of brand narratives Work with a passionate and collaborative team ESOPs and career growth opportunities as we scale To Apply: Email your resume and portfolio/work samples to [hello@vwholesale.in] with the subject: Marketing Manager Application.