Trulo by rume

brand : Trulo – India’s Steady Energy food brand company : Rume Wellbeing Pvt. Ltd. location : Preferably Gurugram/Delhi NCR about Trulo At Trulo, we’re reimagining how Indian families eat. We believe in making everyday foods low GI, gut friendly, and lifestyle-ready without compromising on taste. Our mission is simple: steady energy, happier families. Founded by IIT & IIM alumni with experience in building consumer nutrition brands, Trulo is on a journey to make metabolic health fun, easy, and culture-fit. We’re looking for a curious, creative hustler who lives and breathes internet culture. Someone who can spot trends before they peak, tell stories through content, and build a genuine community around Trulo. what you’ll do Trendspotting & Concepting : Stay ahead of IG/YouTube/LinkedIn trends and convert them into Trulostyle content. Content Creation: Ideate, script, and create engaging posts/reels/memes with a mix of humor, empathy, and education. Micro-Influencer Collaborations : Identify and manage collabs with creators who resonate with food, health, and lifestyle. Social Strategy & Execution : Plan weekly/monthly calendars, ensure timely execution, and optimize content for reach + engagement. Community Building : Engage with followers, DMs, and comments to build a warm, fun, and supportive Trulo fam online. Analytics & Insights : Track performance, experiment with formats, and bring back learnings to improve content consistently. who you are 1.Your friends think you are funny, often. 2.Ambitious - life in general and about getting to 1M followers 3.Care about important things in life, like healthy eating 4.Sharp with words and memes. Hands-on with content tools (Reels, Canva, CapCut, InVideo, etc.) 5.Curious about AI and willing to learn (fast) and sometimes teach. action : Host a short video (1–2 mins) on your YouTube handle telling us why you’re the right fit for Trulo. Be real, be creative, be yourself. Share the link with us along with your application. Please note that this is a necessary requirement for application consideration. write to : kshitij@rumewellbeing.com | subject ‘Trulo Social’