SRM Manager; Mars Petcare; Hyderabad

Job Description

Job Description: Role : SRM Manager Job Purpose/Overview SRM Manager is a key business partner across Price, Trade Terms, Trade Promotional (TP), Customer and Channel trade spend architecture, and mix evaluation expert for Market. This role works with global SRM team to develop and integrate local SRM capabilities, providing critical support for One Demand portfolio strategy development and improved execution at the market level. This includes championing local SRM engagement and best practices as a centre of excellence for Pricing, Trade Investment and Mix capabilities. The SRM head serves as a key business partner and market co-pilot for Sales and Marketing. This includes ensuring delivery of SRM annual commitments and marketplace competitiveness with expert capabilities across the four SRM profitable growth pillars: Pricing - Drive consumer penetration & category profit pool with optimized pack-price architecture. Trade Terms - Ensure Trade Architecture complies with local laws, desired SCM output and overall increase in conditionality of trade investments against category growth and RTM initiatives (e.g. Perfect Store performance, Distributor Incentives) Trade Promotion Effectiveness - influence trade promotion strategy, spending and overall trade investment productivity for optimized Trade ROI Mix for Growth - Guide SKU optimization & growth strategies to support NSV growth and MAC targets Key Responsibilities Creation of market trade promotional strategy, development of annual trade promotional recommended actions and overall management of the local market trade promotional practice, including building overall capabilities & partnering with Sales and Marketing Lead the execution, planning and management of Pricing Strategy for the Brand/Portfolio Drive Mix for Growth , optimizing portfolio Product Mix plans by integrating consumer, customer/channel and financial performance in setting annual mix targets Collaborates closely with Global SRM team for performance management, sharing of best practices and ad hoc peer assists/project work. Job Specifications /Qualifications Education & Professional Qualifications Minimum M.B.A degree Overall experience of 6 to 8 years in FMCG company or top tier consulting firm 2-3 years experience in Revenue Management Knowledge / Experience Revenue Management Promotional Strategy Promotional Analysis Understanding of P&L Leadership and Interpersonal skill