Sr. Digital Marketing Expert

Job Description

Role Overview: Working across a diverse client range you will be supporting the Account managers and helping them to shape and deliver effective marketing strategies and campaigns across their clients businesses and social channels. A typical day will require communications with internal colleagues and external clients. You will ensure that clients are aware of their digital performance on a regular basis, as well as delivering digital marketing tasks to further improve the results generated from their marketing. These core tasks will require strong communication skills, both written and verbal. Key Responsibilities: Clarifying and defining a strategy for Search Engine Optimisation, PPC and relevant digital marketing channels. Using analytical tools e.g., Google Analytics and SEMrush to identify trends and opportunities. Evaluating product offering, traffic, landing page quality, content, design etc. when determining keywords and campaigns Making recommendations for conversion optimisation Analysis of SERPs, analytics data, plus competitor and industry activity to make continual improvements to websites. Technical SEO, including 301s and site architecture. Monitoring Google Webmaster Tools to identify on-site problems and communicating with relevant teams to resolve these. Link building strategy and implementation Leading and managing new websites and website rebuilds. Preparing detailed monthly reports for business units Briefing and reviewing content production & SEO copywriting Essential attributes: A Strategic mind-set with excellent communication skills, both written and verbal 2+ years' experience working with SEO and analytics. HTML and Technical experience Demonstrated Online Marketing experience organic, paid, display & social. Technical knowledge on website/CMS like WordPress Excellent communication skills both written and verbal. A motivated team player with strong time and project management capability. Confidence in speaking / comfortable on the phone. The ability to take ownership and drive projects forwards. Experienced with modern social media platforms and tactics. Ability to learn quickly with a keen interest in digital marketing. What We Offer: A supportive and collaborative work environment. Opportunities for professional growth and development. Flexible working hours and remote work options. Competitive salary and benefits package. The chance to work on exciting projects with a talented and passionate team.