Social Media Team Manager

7 years

0 Lacs

Posted:5 months ago| Platform: Linkedin logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Social Media Team manager Key Responsibilities Strategy Development: Design and implement a comprehensive social media strategy by analyzing market trends, identifying the target audience, and defining clear objectives to boost online engagement and brand visibility. Content Creation & Management: Generate, edit, and publish daily content (text, images, videos, etc.) that aligns with the brand tone and encourages interaction. Platform Optimization: Optimize brand presence across major platforms (LinkedIn, Instagram, Facebook, YouTube, etc.) to maximize reach and impact. Editorial & Campaign Planning: Create and maintain editorial calendars and syndication schedules to ensure regular, timely, and relevant content delivery. Moderation & Community Engagement: Monitor and moderate user-generated content to maintain a positive, safe, and engaging community environment. Performance Monitoring: Analyze KPIs, platform metrics, and campaign data to evaluate performance and recommend improvements for enhanced outcomes. Team Management & Training: Lead, mentor, and train the social media team to ensure consistent output and adherence to best practices. Collaboration: Work cross-functionally with marketing, branding, and communications teams to support integrated campaigns and business objectives. Trend Monitoring: Stay current with emerging social media trends and technologies and adapt strategies accordingly. Crisis Management: Handle sensitive issues or social media crises with tact and strategic foresight to protect the brand image. Qualifications & Experience Education: Bachelor’s degree in Marketing, Communications, or a related field. MBA or specialization in Digital Marketing is preferred. Experience: Minimum of 7 years of hands-on experience managing corporate social media accounts. At least 3 years in a team leadership role. Tools: Proficiency in social media and project management tools such as Oktopost, Workfront, and Microsoft Teams. Skills: Strong communication, project management, analytical thinking, and creativity are essential. Experience managing content calendars, executing digital campaigns, and analyzing social media metrics is required. Key Competencies Strategic Thinking Communication & Collaboration Project Management Creativity & Innovation Analytical & Data-Driven Decision Making Adaptability and Agility This role offers the opportunity to lead a high-impact team in a dynamic environment, driving the social media presence of a growing global organization. Skills: communication,social media,team management,platform optimization,project,analytical thinking,trend monitoring,cross-functional collaboration,content creation,content management,creativity,performance monitoring,strong communication,editorial planning,community engagement,project management,social media strategy,crisis management,management Show more Show less

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r3 Consultant

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