Job Description

Job Title : Social Media Strategist Location : Noida-Sector-64 Reports To : Head Marketing Job Type : Full Time About Us : Kazo is a premium high street western wear brand offering latest fashion for dressed up occasions at an affordable price for the new Indian woman. We are looking for a creative and results-driven Social Media Strategist to develop and implement impactful social media strategies that elevate our brand, engage our audience, and drive results. Position Overview : The Social Media Strategist will be responsible for managing our social media presence, crafting engaging content, and executing strategies to increase brand awareness and engagement. The ideal candidate will have a strong understanding of social media platforms, a passion for creative storytelling, and the ability to analyze trends and insights to drive growth. Key Responsibilities : Develop, implement, and manage social media strategies across platforms such as Facebook, Instagram, LinkedIn, etc. Create and curate engaging content (text, images, video, etc.) that aligns with the brand voice and marketing goals. Monitor and analyze social media performance metrics and adjust strategies to optimize engagement, growth, and ROI. Stay up-to-date with industry trends, emerging platforms, and new features to maintain a competitive edge. Work closely with the content, design, and marketing teams to ensure cohesive messaging across all channels. Develop and execute social media campaigns that support product launches, events, promotions, or seasonal initiatives. Build and maintain relationships with influencers, industry leaders, and relevant social media communities. Manage paid social media campaigns, including budgeting, targeting, and performance analysis. Handle community management by responding to comments, messages, and engaging with followers in a timely and professional manner. Create monthly or quarterly reports that highlight social media performance, insights, and recommended improvements. Interested candidates can send in their CV at talent.acquisition@kazo.com