Social Media Marketing Executive (SMM)

In our high-performance creative ecosystem, we seek a Social Media Marketing Executive who can engineer digital momentum, drive paid campaign excellence, and curate organic growth with strategic vision and executional precision. Key Responsibilities

Key Responsibilities

1. Performance Marketing & Paid Ads

• Manage end-to-end Meta Ads and other paid campaign setups.
• Optimize budgets, improve ROAS, and track campaign performance daily.
• Prepare data-driven reports, insights, and optimization recommendations.
• Conduct A/B tests, audience segmentation, and scaling strategies

2. Social Media Management

• Manage daily posting, scheduling, and platform engagement.
• Build organic content strategies focused on virality, trends, and retention.
• Maintain brand consistency across all channels and creative formats.
• Ideate reels, storytelling formats, viral hooks, and trend-aligned concepts.

3. Content Creation Support

• Collaborate with designers, writers, and editors for creative asset execution.
• Provide ideas for content calendars, campaigns, and high-engagement posts.
• Ensure visuals and messaging align with brand identity and creative direction

4. Analytics & Strategic Insight

• Track analytics across platforms and convert data into actionable plans.
• Stay updated on competitor movements, platform shifts, and new trends.
• Recommend strategies to optimize engagement, reach, and growth.

Qualifications & Skills

• 3–4 years of experience in social media marketing (agency experience preferred).
• Strong hands-on expertise with Meta Ads Manager and analytics tools.
• Deep understanding of organic algorithm behavior and platform mechanics.
• Strong creative thinking, communication, and content ideation capability.
• Ability to manage deadlines and deliver high-volume content workflows

Salary & Benefits

• 15,000 – 25,000, based on skill, experience, and performance capability.
• Opportunity to work with multi-sector brands and high-impact campaigns.
• Growth-focused creative environment with continuous learning exposure.

Job Type: Full-time

Pay: ₹15,000.00 - ₹25,000.00 per month

Experience:

• Digital marketing: 3 years (Preferred)

Work Location: In person