Social Media Marketing Executive

Strategy and planning: Develop and implement a comprehensive social media strategy aligned with overall marketing goals.  Content creation and management: Create, edit, and publish engaging content (text, image, video) across all social media platforms.  Community management: Engage with followers, respond to comments and messages, and foster a positive community around the brand.  Campaign execution: Plan and launch social media campaigns to promote products or services and build brand loyalty.  Analytics and reporting: Monitor and analyze social media performance, track key metrics, and provide reports with insights and recommendations.  Trend monitoring: Identify and track social media trends and customer interactions to inform future campaigns.  Budget management: Manage the social media budget and allocate resources effectively.  Required skills and qualifications Proven experience in digital marketing, social media, and managing social media advertising campaigns. Strong understanding of social media platforms and their respective audiences. Excellent communication, presentation, and storytelling skills. Proficiency with social media analytics tools (e.g., Google Analytics, SEMRush). Experience with content creation, including photo and video editing. Analytical and problem-solving abilities. Strong organizational skills and the ability to multitask. A bachelor's or master's degree in marketing or a related field is often required.