Social media manager (YouTube Specialist)

Company Description

All India Institute of Occult Science is a premier organization dedicated to teaching ancient Indian Vedic Sciences including Astrology, Palmistry, Vastu, Numerology, and more. The institute offers flexible learning through both online and offline modes, with small batch sizes that ensure personalized attention to students. Committed to making occult studies accessible, the institute provides free courses to senior citizens, underprivileged individuals, and those serving in various public service roles. With a mission to not just teach but help students learn and implement their knowledge, the institute equips its learners with skills to achieve lifelong professional success.

Role Description

This Social Media Manager (YouTube Specialist) role is a full-time, on-site position based in New Delhi. The primary responsibilities include managing the institute's YouTube presence to enhance audience engagement and grow subscribers. The candidate will develop, execute, and optimize content strategies, oversee content creation and posting, and analyze performance metrics to improve reach. Additional tasks involve creating impactful video campaigns, staying updated on digital trends, and ensuring alignment with the institute's mission and brand identity.

Qualifications

• Proven skills in Social Media Marketing and Social Media Optimization (SMO)
• Strong abilities in Communication and Writing
• Experience with Content Strategy for engaging social media campaigns
• Ability to analyze performance metrics and leverage them for optimization
• Familiarity with YouTube algorithms, SEO, and video editing is a plus
• Creative thinking with attention to detail and ability to meet deadlines
• Bachelor's degree in Marketing, Communication, Journalism, or a related field