Social Media Manager

3 - 5 years

1 - 4 Lacs

Posted:1 week ago| Platform: GlassDoor logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Company: Enark UPLIFT

Location: Lohegaon, Pune.

Working Hours: • Monday to Friday: 10:00 AM - 6:30 PM •

Alternate Saturdays: 10:00 AM - 4:00 PM

JOB BRIEF: The Social Media Manager will lead Enark UPLIFT’s online presence across platforms — crafting narratives, designing campaigns, and managing conversations that reflect our vision of joyful and meaningful learning. The role combines strategy, creativity, networking, and storytelling — with a pulse on trends in education and communication.

Responsibilities

  • Strategise and manage Enark UPLIFT’s social media presence across platforms (Instagram, LinkedIn, Facebook, YouTube, etc.).
  • Plan, create, and schedule engaging content — posts, reels, stories, and campaigns around education, teachers, and joyful learning.
  • Manage the social media calendar for festive greetings, educational days, and key brand events.
  • Collaborate with the Content, Design, and Academic Teams to translate training themes and educational insights into impactful online narratives.
  • Engage with school principals, educators, and institutions online to build meaningful professional relationships and brand partnerships.
  • Oversee community management — respond to messages, comments, and build conversations that foster trust and connection.
  • Track analytics, generate performance reports, and optimize campaigns for reach and engagement.
  • Identify and partner with influencers, educators, and thought leaders to extend Enark UPLIFT’s brand voice.
  • Stay updated with education, social media, and digital marketing trends to keep Enark UPLIFT’s presence relevant and vibrant.

Skills / Educational Requirements:

  • Relevant educational qualification in Marketing, Communications, Education, or Media Studies.
  • 3–5 years of experience in managing social media for a brand, preferably in education, edtech, or creative industries.

Proven expertise in:

  • o Content strategy and storytelling
  • o Instagram, LinkedIn, YouTube & Meta Business Suite
  • Basic design understanding (Canva / Figma)
  • o Familiarity with paid ad campaigns and performance analytics tools.

Strong writing and communication skills — with a warm, empathetic, and professional tone.

A creative mindset with the ability to visualize and execute ideas that celebrate education

Preferred (Good to Have) • Experience handling educational or teacher-centric brands. • Comfort with video content planning — Reels, interviews, webinar snippets, etc. • Knowledge of SEO for social content and AI-based scheduling tools. • Strong understanding of visual branding and storytelling for schools and educators.

Salary: Salary will be discussed during the interview process, and negotiable for the right candidate.

Appointment:

  • The candidate will be on probation for the first 3 months from date of joining.
  • The candidate should give minimum 1 year commitment for the appointment, and 2 months’ notice prior to leaving.
  • Enark UPLIFT has the right to terminate the employment, in case the candidate is found incompetent / unworthy of the post.

Job Type: Full-time

Pay: ₹11,446.25 - ₹40,000.00 per month

Work Location: In person

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