Social Media Associate

Job Description

Role Overview: We are seeking a Social Media Associate with a strong academic background in communications or journalism and a passion for political communication. The ideal candidate will be adept at crafting compelling narratives in Hindi and/or English in a creative manner and stay current with trends and politics in India. Key Responsibilities: Create and manage engaging social media content (primarily in Hindi , occasionally in English) for political campaigns across platforms like Instagram, Twitter (X), Facebook, and YouTube. Support the content team in crafting posts, captions, reels, and infographics that resonate with diverse audiences. Translate complex political messages into accessible and shareable content for social media. Monitor current events, political developments, and trends to develop timely and relevant content. Collaborate with strategy and design teams to align messaging and visual storytelling. Help manage publishing schedules and track social media performance metrics to improve engagement. Qualifications: Bachelor’s degree in Communications/Journalism/Public Relations , or a related field. Strong command of Hindi (writing, reading, and speaking) is essential; English proficiency is needed for team coordination and research. A deep interest in Indian politics, public policy, and digital communication. Familiarity with social media platforms and content formats (reels, stories, threads, etc.). Creative thinking, attention to detail, and the ability to meet deadlines in a fast-paced environment. Basic knowledge of Canva or similar tools is a plus. Show more Show less