Social Media Accounts Manager

Job Description

1. Client Onboarding Account Ownership Develop and maintain strong client relationships to ensure long-term satisfaction and retention. Conduct orientation sessions with new clients to understand their goals, challenges, and expectations. Explain agency processes and set realistic expectations for deliverables, quality, and scope of work. Facilitate smooth onboarding by gathering all necessary information and resources, including social media account accesses. Input client data and project information into AI systems for optimisation and analysis. 2. Project Management Client Communication Collaborate with internal teams (content, design) to align deliverables with client goals. Conduct weekly client meetings to discuss progress, challenges, and strategies. Develop target audience strategies, map demographics, and propose innovative campaign ideas. Ensure all creative outputs meet quality standards and align with client expectations. Review the work of Social Media Executives and provide constructive feedback. Conduct competitor analysis and monitor trends to identify growth opportunities. Leverage AI tools to ideate and optimise campaigns effectively. 3. Reporting Feedback Prepare monthly progress reports for clients, highlighting: Achievements Areas for improvement Future milestones Use insights from client reports to make data-driven recommendations for future campaigns. 4. Team Management Supervise and mentor 2-3 Social Media Executives. Monitor team performance to ensure productivity, quality, and adherence to deadlines. Conduct regular performance reviews and identify areas for professional growth. Act as a point of escalation for team or client issues. Ideal Profile Key Skills Qualifications: Proven experience in social media management or account handling (minimum 3-4 years). Strong understanding of social media platforms, trends, and analytics tools. Excellent project management and communication skills. Knowledge of AI tools and their application in social media strategies. Strong leadership and team management abilities. Analytical mindset with a passion for innovation and problem-solving