Site Merchandiser Executive

Interested candidates can share their updated resume on abhishek.nair@joinventures.com

About the Company

Headquartered in Mumbai, India, IGP is a global multi-category gifting company renowned for its extensive range of thoughtful gifts and exceptional gifting experiences. We provide an extraordinary level of service, combining high-quality products, seamless delivery, personalization options, and a deep commitment to making your relationships feel cherished and special. Our focus is on fostering meaningful connections, empowering individuals as well as corporates/businesses to express their emotions through the art of gifting.

We take pride in our relentless pursuit of excellence, which is evident in our meticulously curated collections. From festival merchandise to gifts, fresh flowers, cakes, plants, gourmet foods, and personalized products, we offer an unparalleled selection for all occasions and festivals. We are dedicated to delivering one of the best- curated gift experiences in the industry.

With a global footprint, IGP serves customers in 100+ countries and possesses the capability to deliver gifts to over 150+ countries and 400+ cities in India. Our reach knows no boundaries, ensuring that your heartfelt gifts can touch the lives of your loved ones wherever they may be.

At IGP, we understand the profound significance of every gift, as it represents the emotions of both the sender and the receiver. Our goal is to ensure that each gift carries a powerful emotional impact, leaving a lasting impression. We are on a mission to help you express what you truly feel and transform every gift into a true embodiment of those heartfelt emotions.

The links of the websites for brands (IGP & Interflora) as well as for the parent company Join Ventures is given below for your reference

https://www.joinventures.com/
https://www.igp.com/all-about-igp https://www.interflora.in/about-us

Job Overview

We are looking for a highly motivated and detail-oriented Site Merchandising Executive to join our team. This role is pivotal in enhancing the online shopping experience by strategically curating and optimizing product displays across our e-commerce platform, with a primary focus on the BAU pages apart from all festival pages. The ideal candidate will bring a strong blend of analytical thinking, creative merchandising, and cross-functional coordination to ensure an engaging and high-performing product discovery journey for our customers.

Responsibilities

Product multi-mapping

• Regularly monitor and maintain newly uploaded product listings.
• Ensure each product is appropriately multi-mapped across all relevant category, occasion, and thematic pages to maximize visibility. Flag and exclude products that are not suitable to go live due to issues such as pricing, images, product names, descriptions, or attributes, and raise these concerns with the relevant teams for rectification.
• Identify and unmap products that are no longer contextually relevant to specific festivals or special days once they have passed, to maintain catalogue accuracy and relevance.

Page Optimization

• Strategically boost high-performing, in-stock, and contextually relevant SKUs to prime positions on product listing pages.
• Prioritize the placement of fast-moving, seasonal, or promotional products to drive engagement and conversions.

Filter Enhancements

• Plan and implement relevant filters across all major category and occasion pages to improve user experience.
• Curate and assign product listings under each filter segment to ensure accurate navigation and efficient product discovery.

Site Hygiene

• Update the site with fresh creatives in line with current seasons or occasions.
• Review and test key search terms to ensure they lead users to the most relevant pages and product listings.
• Routinely scan the site for broken links or incorrect redirects that may disrupt the user experience.

Analytics & Reporting

• Analyse data at both SKU and page levels and share observations and insights to improve performance.
• Create reports based on performance metrics across different categories to generate actionable insights and key learnings.

Key Skills:

1. E-commerce & Merchandising Knowledge

2. Analytical Skills

3. Site Operations & CMS Tools

4. Attention to Detail

5. Organization & Time Management

6. Collaboration & Communication

7. Creativity