SEO Executive

Role & responsibilities

• Conduct

  keyword research

  ,

  competitor analysis

  , and

  content gap studies

  using tools like Ahrefs, SEMrush, or Google Search Console.
• Execute

  on-page optimization

  strategies metadata, headings, internal linking, schema, and page speed improvements.
• Develop and manage

  off-page SEO

  activities backlink outreach, guest posting, citations, and brand mentions.
• Implement

  AEO (Answer Engine Optimization)

  strategies to enhance visibility in AI Overviews and featured snippets.
• Monitor website performance, analyze analytics data, and prepare actionable

  SEO performance reports

  .
• Collaborate with the content team to ensure SEO best practices are integrated into blogs, landing pages, and case studies.
  
• Identify and fix

  technical SEO

  issues crawl errors, sitemap optimization, canonicalization, Core Web Vitals, etc.
• Stay updated with

  Google algorithm updates

  and apply the latest SEO trends to improve site performance.

SEO Head

Preferred candidate profile

• Experience:

  2-3 years in SEO, preferably in an agency or B2B digital environment.
• Strong understanding of

  GA4, GSC, Ahrefs, SEMrush, Screaming Frog

  .
• Proficiency in

  on-page, off-page, technical SEO

  , and

  AEO optimization

  .
• Logical, analytical, and

  data-driven mindset

  - able to draw insights and recommend strategies.
• Good understanding of

  content SEO

  and collaboration with design/content teams.
• Basic understanding of

  UI/UX

  ,

  conversion optimization

  , or

  B2B buyer journeys

  is a plus.
• Strong written and verbal communication skills.
  

SEO trends and AI-driven search updates

Nice-to-Have Skills:

• Experience with

  structured data, schema markup

  , or

  content optimization for AI Overviews

  .
• Exposure to

  international SEO

  or

  USA-based keyword targeting

  .
• Working knowledge of

  WordPress

  CMS

  .
• Experience handling SEO for

  SaaS

  ,

  B2B

  or

  Ecommerce

  websites.