SEO - Content Writer Intern

About the Company:

LIRA is a specialized recruitment and staffing agency that provides recruitment Solutions for businesses. LIRA maintains strategic partnerships with Business, Educational, and training providers across Australia. Through our alliances and relations with partner companies, we can help you take "The Big Step" and provide the experience needed to enter the workforce. We provide employers and businesses with the opportunity to connect with the brightest talents and the new generation workforce. 

Role:-

Responsibilities:

 Conduct keyword research to identify high-potential keywords and topics for content creation.

 Write clear, compelling, and well-researched content that incorporates target keywords and meets SEO best practices.

 Optimize on-page elements, including titles, meta descriptions, headings, and image alt tags, for improved search visibility.

 Collaborate with the marketing team to develop content strategies that align with business goals and target audience needs.

 Stay up-to-date with the latest SEO trends and algorithm changes to ensure content remains optimized for search engines.

 Perform content audits and updates to improve existing content's performance and relevance.

 Monitor and analyze the performance of content using tools like Google Analytics, SEMrush, and Google Search Console.

 Continuously test and refine content strategies based on performance data and industry best practices.

Requirements:

 Proven experience as an SEO Content Writer or similar role, with a strong portfolio of published articles and web content.

 Excellent writing, editing, and proofreading skills, with a keen eye for detail and accuracy.

 In-depth knowledge of SEO best practices, including keyword research, on-page optimization, and content formatting.

 Familiarity with SEO tools and analytics platforms, such as Google Analytics, Google Search Console, SEMrush, or Ahrefs.

 Ability to work independently and manage multiple projects with tight deadlines.

 Strong communication and collaboration skills, with the ability to work effectively in a team environment.  Bachelor's degree in English, Journalism, Marketing, or a related field (preferred).

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