Seo Analyst

Job Description

Role & responsibilities: The SEO Analyst is responsible for analyzing, reviewing, and implementing changes to websites so they are optimized for search engines. This role involves developing strategies to improve organic search rankings, driving traffic locally and specific countries, and increasing visibility in search engines. The SEO Analyst will also monitor site performance, conduct keyword research, and stay updated with industry trends and best practices for different business verticals under Vivandi Group. Preferred candidate profile: Keyword Research: Conduct thorough keyword research to identify opportunities for driving organic traffic. On-Page Optimization: Optimize website content, meta tags, and other on-page elements to improve search engine rankings. Off-Page Optimization: Develop and implement link-building strategies to improve domain authority and increase backlinks from relevant websites. Technical SEO: Perform technical audits to identify and resolve issues affecting website performance, such as crawlability, site speed, and mobile-friendliness. Content Strategy: Collaborate with content creators to develop SEO-friendly content that aligns with target keywords and audience interests. Analytics and Reporting: Monitor website traffic, rankings, and conversions using tools like Google Analytics and provide regular reports on SEO performance. Competitor Analysis: Conduct competitor analysis to identify strengths, weaknesses, and opportunities for improvement in SEO strategy. Stay Updated: Stay informed about search engine algorithm updates, industry trends, and best practices in SEO.