Senior Performance Marketing Executive

Senior Performance Marketing Manager

Experience

Location

Employment Type

Industry

About Nap Chief 🧸

Nap Chief is a fast-growing D2C kidswear brand known for bold, comfortable, and sustainable clothing for kids who love to stand out. We’re a tight, energetic team with a strong digital presence and a loyal community of parents across India. Performance marketing drives a big part of our growth, and we’re looking for someone who can lead this function with strategy, ownership, and sharp execution.

What You’ll Do (Your Impact) 🚀

• Lead the performance marketing function across Meta, Google, and new channels.

• Plan, launch, and scale high-performing campaigns that fuel revenue growth.

Manage large monthly spends (₹50 lakhs+ per month)

• Analyse funnels, cohorts, attribution, and platform data to uncover opportunities.

Build advanced audience frameworks

• Run experiments across creatives, formats, bidding, and landing pages.

Monitor daily performance and act fast when metrics shift.

• Mentor performance associates and ensure high-quality execution.

• Collaborate with founders, product, and creative teams on goals and new channel expansions.

• Lead monthly planning, forecasting, and reporting with clear insights.

• Build systems and playbooks that make the performance function stronger.

What You’ll Bring (Skills & Experience) ⭐

• Strong hands-on expertise in Meta Ads and Google Ads, especially for D2C scaling.

• Deep understanding of audience building, attribution, and platform algorithms.

Experience managing and optimising large budgets

• Analytical mindset with comfort working across dashboards and experiments.

• Leadership experience with mentoring and team support.

• High ownership mindset and ability to solve problems under pressure.

• Clear communication with founders and cross-functional teams.

Traits We Value

Primary: Ownership, strategic thinking, decisive execution

Secondary: Analytical depth, data-driven decision-making

Why Nap Chief? 🌟

• High-ownership role with direct impact on brand growth

• Work closely with founders and leadership

• Fast-paced environment that encourages experimentation

• A chance to shape the performance marketing roadmap for a leading kidswear brand

How to Apply 📩

Send your CV to iram@napchief.com or you can also directly apply.