Senior Marketing Manager

Job Description

What Youll Do You will be a Marketing specialist leading our growth in the APAC India Market. Be associated with execution of all regional marketing programs that lead to pipeline acquisition and growth. This means supporting the accomplishment of revenue targets across all our market segments. This is not a remote position What Your Responsibilities Will Be You and your team will manage and deploy the entire marketing mix for your region. You are to promoting great relationships across the business and most specifically partnerships with Sales leadership and teams. Cover many marketing activities such as Field Marketing, coordinating with Content, Partner, Product Marketing teams You will report to Director, Marketing What Youll Need to be Successful You bring 12+ years of proven experience in B2B/SaaS, enterprise, or demand generation marketing in high-growth software companies, SaaS companies, and leading teams. You have demonstrated experience of working the SDR/BDR and field sales teams to achieve growth in India Market Hands-on experience on MarTech stack (Google Marketing Platform (SA 360, Campaign Manager, and DV 360), Social ads, Salesforce, Eloqua) You have Field Marketing experience especially driving Lead Generation through Digital Channel and In person events. Demonstrate this experience in regional market You will oversee a team of marketers, 3rd party vendors, partners You will guide and partner on the digital marketing strategy, paying close attention to what resonates in the region and making necessary adjustments. Be well-versed in Account-Based Marketing programs, understanding their development, understanding of market intent, and execution to achieve results that meet team goals. Be well versed in field marketing activities such as supporting events, conferences, webinars, and partner events In ability to report, and communicate ROI, adjusting strategies based on insights. Take ownership of the regional marketing budget, developing spending models that align with pipeline targets and program activities. Collaborate with partners and peers to align plans, resources, and budget. You can travel following our requirements #LI-Onsite How Well Take Care of You Total Rewards In addition to a great compensation package, paid time off, and paid parental leave, many Avalara employees are eligible for bonuses. Health Wellness Benefits vary by location but generally include private medical, life, and disability insurance. Inclusive culture and diversit y Avalara strongly supports diversity, equity, and inclusion, and is committed to integrating them into our business practices and our organizational culture. We also have a total of 8 employee-run resource groups, each with senior leadership and exec sponsorship. Learn more about our benefits by region here: Avalara North America What You Need To Know About Avalara We re Avalara. We re defining the relationship between tax and tech. We ve already built an industry-leading cloud compliance platform, processing nearly 40 billion customer API calls and over 5 million tax returns a year, and this year we became a billion-dollar business . Our growth is real, and we re not slowing down until we ve achieved our mission - to be part of every transaction in the world. We re bright, innovative, and disruptive, like the orange we love to wear. It captures our quirky spirit and optimistic mindset. It shows off the culture we ve designed, that empowers our people to win. Ownership and achievement go hand in hand here. We instill passion in our people through the trust we place in them. We ve been different from day one. Join us, and your career will be too. We re An Equal Opportunity Employer Supporting diversity and inclusion is a cornerstone of our company we don t want people to fit into our culture, but to enrich it. All qualified candidates will receive consideration for employment without regard to race, color, creed, religion, age, gender, national orientation, disability, sexual orientation, US Veteran status, or any other factor protected by law. If you require any reasonable adjustments during the recruitment process, please let us know. You bring 12+ years of proven experience in B2B/SaaS, enterprise, or demand generation marketing in high-growth software companies, SaaS companies, and leading teams. You have demonstrated experience of working the SDR/BDR and field sales teams to achieve growth in India Market Hands-on experience on MarTech stack (Google Marketing Platform (SA 360, Campaign Manager, and DV 360), Social ads, Salesforce, Eloqua) You have Field Marketing experience especially driving Lead Generation through Digital Channel and In person events. Demonstrate this experience in regional market You will oversee a team of marketers, 3rd party vendors, partners You will guide and partner on the digital marketing strategy, paying close attention to what resonates in the region and making necessary adjustments. Be well-versed in Account-Based Marketing programs, understanding their development, understanding of market intent, and execution to achieve results that meet team goals. Be well versed in field marketing activities such as supporting events, conferences, webinars, and partner events In ability to report, and communicate ROI, adjusting strategies based on insights. Take ownership of the regional marketing budget, developing spending models that align with pipeline targets and program activities. Collaborate with partners and peers to align plans, resources, and budget. You can travel following our requirements #LI-Onsite You and your team will manage and deploy the entire marketing mix for your region. You are to promoting great relationships across the business and most specifically partnerships with Sales leadership and teams. Cover many marketing activities such as Field Marketing, coordinating with Content, Partner, Product Marketing teams You will report to Director, Marketing