Job
Description
As a Senior Marketing Executive in the Transformer Components or Manufacturing industry, your role will involve the following key responsibilities: - Conducting market research to understand industry trends, customer needs, competitor strategies, and technological advancements in the transformer or CRGO steel market. - Developing and implementing strategic marketing plans to enhance market presence and drive sales growth. - Identifying target markets for CRGO steel and transformers, focusing on B2B clients, utility companies, and OEMs. - Working closely with product development and engineering teams to create compelling marketing materials for transformers and CRGO steel products. - Preparing product catalogs, brochures, presentations, and case studies to support sales activities. - Planning and executing marketing campaigns (digital, print, events) to promote products effectively to relevant industries. - Collaborating with the sales team to support lead generation, qualification, and conversion efforts. - Providing marketing materials and sales tools to enhance the effectiveness of sales efforts. - Using CRM tools to manage customer data, track leads, and monitor customer interactions for improved marketing strategies. - Monitoring, analyzing, and reporting on the effectiveness of marketing campaigns, focusing on ROI, market penetration, and sales conversions. - Engaging with customers through surveys, feedback, and follow-up communication to understand their needs. Qualifications: - Educational Requirements: Bachelors degree in Marketing, Business Administration, or a related field. A Master's degree (MBA) is a plus. - Experience: 5+ years of marketing experience, ideally within the transformer manufacturing or steel industries. Experience in industrial B2B marketing is highly desirable. Skills: - Strong understanding of the transformer or CRGO steel market and its key players. - Excellent communication and negotiation skills. Personal Attributes: - Strong organizational and time-management abilities. - Ability to work independently and in a team environment. - Results-driven with a customer-centric mindset. - Flexible and adaptable in a fast-paced, dynamic work environment. - Willingness to travel for industry events, customer meetings, and trade shows. Please note that the work location is in Vadodara for this full-time position with a day shift schedule. English language proficiency is preferred for this role. As a Senior Marketing Executive in the Transformer Components or Manufacturing industry, your role will involve the following key responsibilities: - Conducting market research to understand industry trends, customer needs, competitor strategies, and technological advancements in the transformer or CRGO steel market. - Developing and implementing strategic marketing plans to enhance market presence and drive sales growth. - Identifying target markets for CRGO steel and transformers, focusing on B2B clients, utility companies, and OEMs. - Working closely with product development and engineering teams to create compelling marketing materials for transformers and CRGO steel products. - Preparing product catalogs, brochures, presentations, and case studies to support sales activities. - Planning and executing marketing campaigns (digital, print, events) to promote products effectively to relevant industries. - Collaborating with the sales team to support lead generation, qualification, and conversion efforts. - Providing marketing materials and sales tools to enhance the effectiveness of sales efforts. - Using CRM tools to manage customer data, track leads, and monitor customer interactions for improved marketing strategies. - Monitoring, analyzing, and reporting on the effectiveness of marketing campaigns, focusing on ROI, market penetration, and sales conversions. - Engaging with customers through surveys, feedback, and follow-up communication to understand their needs. Qualifications: - Educational Requirements: Bachelors degree in Marketing, Business Administration, or a related field. A Master's degree (MBA) is a plus. - Experience: 5+ years of marketing experience, ideally within the transformer manufacturing or steel industries. Experience in industrial B2B marketing is highly desirable. Skills: - Strong understanding of the transformer or CRGO steel market and its key players. - Excellent communication and negotiation skills. Personal Attributes: - Strong organizational and time-management abilities. - Ability to work independently and in a team environment. - Results-driven with a customer-centric mindset. - Flexible and adaptable in a fast-paced, dynamic work environment. - Willingness to travel for industry events, customer meetings, and trade shows. Please note that the work location is in Vadodara for this full-time position with a day shift schedule. English language proficiency is preferred for this role.
