Senior Digital Marketing Strategist

0 years

0 Lacs

Posted:3 weeks ago| Platform: Foundit logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Senior Digital Marketing Strategist

Digital Marketing Specialists should compare our company's advertising techniques and offerings with those of competing businesses. They should help maintain a profitable message for our company and help with research to ensure our offerings come close to ideal price points to offer value to potential clients but still let us enjoy a thriving business. They should keep an eye on data that shows changing trends in advertising consumption and ensure that potential clients and consumers view our company's ad projects.

Duties will often include the following:

Research advertising trends

Research competitors pricing and products

Decide on appropriate placement of ads

Determine what content will reach customers

Develop projects to create content

Publish digital marketing content online

Implement email marketing campaigns

Measure digital traffic

Monitor social media and Google Analytics

Optimize paid advertising campaigns using SEO and other tools

Report on the growth and analytics of campaigns to stakeholders

Scale campaigns to maximize ROI

Monitor project status and budget

Conduct market research to inform campaigns

Brainstorm and implement experiments and conversiontests

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