Senior Creative Strategist

As a Creative Strategist at Think School, your role will involve setting the creative agenda for the brand, architecting high-impact campaigns, and transforming complex ideas into content that informs, inspires, and scales to millions. Key Responsibilities: - Conceptualize, plan, execute, and analyze integrated marketing campaigns to promote products, content, and initiatives. - Develop creative strategies aligning with brand objectives, campaign goals, product launches, and overall brand positioning. - Track and optimize campaign performance through data analysis and A/B testing. - Strategize and implement a scalable social media strategy for brand awareness, engagement, and conversions. - Maintain brand voice and visual identity across all communication channels. - Identify trends and cultural moments to create timely, relevant, and shareable content. - Build creative frameworks and guidelines. Qualifications Required: - Masters or Bachelors degree in Marketing, Communications, Business, or a related field. - Minimum of 2 years of experience in creative strategy, marketing, or campaign management. - Strong content writing and storytelling skills. - Ability to manage multiple projects and deadlines in a fast-paced environment. - Decent understanding of graphic designing and video editing, essential for collaborating with different departments. - Proficient copywriting skills to create effective content for various audiences and platforms. - Proactive nature with a knack for continuous learning.,