Senior Analyst, Digital Analytics

As a Senior Analyst, Digital Analytics at Synchrony, you will play a crucial role in implementing analytical and marketing technologies tags across digital platforms, ensuring timely delivery, accuracy, and documentation in line with Audit Procedures. Your responsibilities will include providing requirements, testing, and validation working with agile teams and other cross-functional platforms. To excel in this role, you must have hands-on experience in JavaScript, HTML, CSS, tagging, and implementation projects. Additionally, you should possess good communication skills, academic knowledge of JavaScript, HTML, CSS, and web design, along with a problem-solving mindset. Key Responsibilities: - Implement analytical and marketing technologies tags across Synchrony digital platforms via tag management systems. - Provide requirements, testing, and validation working with agile teams and other cross-functional platforms. - Adhere to timely delivery, accuracy, and documentation in line with Audit Procedures. Qualifications: - 1 to 2 years of hands-on experience in JavaScript, HTML, CSS, or web design with the ability to independently deliver on tagging and implementation projects. - Minimum of 2 years of hands-on experience with any of the Tag Manager Skills such as Ensighten, Tealium, Adobe Launch, and understanding/hands-on experience with Adobe Analytics implementation and/or Google Analytics implementation. - Good communication skills and academic knowledge of JavaScript, HTML, CSS, and web design. - Basic understanding of core concepts/metrics in Retail Finance. - Ability to write and decode basic JavaScript adhering to evolving industry standards. - Problem-solving mindset. Desired Skills & Knowledge: - Knowledge of implementing media pixels, marTech tools like Dynamic yield, any consent management. - Understanding of concepts of online consumer privacy and consent management. - Good to have: Mobile apps development knowledge. Qualification Required: - BS or MS in Statistics, Economics, Mathematics, or another quantitative field with 1 to 2 years of hands-on Analytics experience (Distance learning not valid) or in lieu of a degree with 3 to 4 years of experience. In this role, you will enjoy Enhanced Flexibility and Choice in work timings. The role requires availability between 06:00 AM Eastern Time and 11:30 AM Eastern Time, with the remaining hours flexible for you to choose from. Synchrony is committed to diversity and inclusion, celebrating ~51% women diversity, 105+ people with disabilities, and ~50 veterans and veteran family members. The company offers best-in-class employee benefits and programs, focusing on career advancement and upskilling opportunities for all employees. Join us in our mission to enhance customer and partner experience through cutting-edge analytics solutions and business growth.,