SEM Executive

Company Description

India Infotech, established in 2009 in Indore, Madhya Pradesh, has grown into the leading Internet Marketing Company in Central India. With a team driven by creativity, innovation, and passion, India Infotech offers a wide range of services including E-commerce Website Development, Web Application Development, SEO, and other Internet Marketing solutions. The company collaborates with prominent retailers and wholesalers in the USA, delivering complex web applications and quality offshore web development services. At India Infotech, dedication and hard work drive success, coupled with a team-oriented environment fostering innovation and growth.

Role Description

This is an on-site, full-time position located in Indore for the role of SEM (Search Engine Marketing) Executive. The SEM Executive will manage pay-per-click (PPC) campaigns, develop and implement effective SEM strategies, analyze performance metrics, and create reports. The individual will work closely with the marketing and content teams to generate traffic and optimize ad campaigns across multiple platforms to achieve business objectives.

Qualifications

• Experience in Pay-Per-Click (PPC) advertising, Search Engine Marketing (SEM), and budget management for ad campaigns
• Strong analytical and problem-solving skills, including familiarity with tracking tools like Google Analytics
• Proficiency in managing campaigns on platforms like Google Ads, Bing Ads, and social media ad networks
• Basic understanding of SEO principles and keyword research techniques
• Excellent written and verbal communication skills for effective campaign creation and reporting
• Ability to meet deadlines and adapt quickly to changes in a fast-paced environment
• Previous experience in a digital marketing role or a related field is preferred
• Bachelor’s degree in Marketing, Communication, Business, or a related discipline