Search & Social - Analyst

2 - 4 years

6 - 8 Lacs

Posted:-1 days ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

Overview

Analyst – Search & Social

Responsibilities
  • Setup campaigns, activate, optimize, and report across various social media platforms like Meta, Instagram, Twitter, Snapchat, etc.
  • Post and boost client content on various social channels
  • Manage daily budget pacing
  • Demonstrate proficiency with basic bid management and optimizations
  • Monitor and optimize campaigns appropriately based on clients’ goals and data analysis.
  • Responsible for managing paid campaigns on Google AdWords and Bing platforms
    • Developing Ad copies, keyword insights and bid optimization
    • Budget allocations for different campaigns
  • Work with agency partner to provide recommendations to improve campaign performance
  • Provide analysis and insights to optimize overall account performance
Qualifications
  • Managed social campaigns on platforms like Meta, Twitter, Snapchat, and LinkedIn
  • Passion for social media and internet marketing industries
  • High levels of integrity, autonomy, and self-motivation
  • Demonstrable knowledge of latest trends in PPC, onsite marketing, and usability
  • Proven ability to deliver reporting and optimizing campaigns
  • Good understanding of paid search services like Google and Bing
  • Google AdWords certification is a must
  • Professional Skills & Qualifications:
  • 2 to 5 years’ experience in social media marketing with demonstrated successes
  • Proficiency in MS Excel, PowerPoint, and Word.

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Omnicom Media Group logo
Omnicom Media Group

Advertising, Marketing, Media

New York

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