Search Engine Optimization Specialist

Company Description

Japture is a forward-thinking student platform that emphasizes AI and future-ready skills. Our mission is to simplify learning by making it practical and career-focused, empowering students to build confidence and thrive as career-ready professionals. We are supported by esteemed programs like Startup India, MSME, Skill India, and Startup Bihar, reflecting our dedication to skill development and innovation for the next generation.

Role Description

This is a full-time on-site role for a Search Engine Optimization (SEO) Specialist located in Patna. The SEO Specialist will be responsible for researching and analyzing keywords, conducting SEO audits, developing and executing long-term optimization strategies, and implementing on-page SEO best practices. Responsibilities also include monitoring web analytics, managing link-building campaigns, and ensuring high search engine rankings for Japture's digital platforms.

Qualifications

• Strong skills in Keyword Research and SEO Audits to identify optimization opportunities
• Proficiency in On-Page SEO techniques and Web Analytics to enhance content performance
• Experience in Link Building and creating strategies to improve website authority
• Ability to analyze data effectively and generate actionable SEO insights
• Strong communication and teamwork skills to collaborate with content creators and developers
• Bachelor's degree in Marketing, Business, Computer Science, or a related field
• Familiarity with SEO tools such as Google Analytics, SEMrush, or Ahrefs is a plus