Search Engine Optimization Specialist

At Eclectique F&B Concepts, we believe food is more than just dining, it’s an experience of culture, history, and storytelling. Based in Singapore, we manage and market a portfolio of diverse hospitality brands:

• 🍲 Permata – Progressive Nusantara cuisine at the historic Gedung Kuning.
• 🍸 Cuba Libre – Latin nightlife & dining by the river at Clarke Quay.
• 🍢 Shabestan – Persian fine dining with over 20 types of kebabs.
• 🌯 Pita Tree – Healthy Mediterranean wraps & salads.
• 🍛 Gabbar – Modern Indian dining with a twist.
• 🌍 Eclectique – Our umbrella lifestyle group for all things food, beverage, and culture.

We are expanding our digital storytelling and looking for a Remote SEO & Content Strategist to bring our brands to life online through compelling blogs, optimized content, and data-driven strategies.

The Role

We’re seeking a passionate SEO & Content Strategist with 1–3 years of experience to:

• Plan, write, and publish blogs and content across multiple Eclectique brands.
• Optimize content for SEO visibility and higher rankings.
• Manage blog uploads and updates on Wix and Shopify.
• Build and execute monthly content calendars aligned with marketing campaigns.
• Monitor analytics and provide actionable insights to improve performance.

This is a remote role, giving you the flexibility to work from anywhere, while contributing to global brands rooted in food, culture, and lifestyle.

Core Responsibilities:

• Research, ideate, and write blogs and articles around food, lifestyle, culture, and dining.
• Implement SEO best practices: keyword research, metadata, internal linking.
• Publish and manage blogs via Wix and Shopify CMS platforms.
• Align content strategy with campaigns, events, promotions, and product launches.
• Repurpose blog content for emails, social media, and digital campaigns.
• Track performance metrics (traffic, rankings, engagement) and refine strategies.
• Ensure brand voice consistency across luxury dining, nightlife, and casual dining concepts.

Detailed Responsibilities:

Content Development

• Create original, engaging blogs that highlight food, heritage, nightlife, and global dining trends.
• Experiment with formats (listicles, guides, chef interviews, storytelling).

SEO Optimization

• Conduct keyword research to guide content direction.
• Optimize meta titles, descriptions, and headers for better search rankings.
• Ensure blogs follow best practices for readability and Google indexing.

Platform Management

• Publish, edit, and maintain blog content on Wix and Shopify.
• Ensure pages are mobile-optimized and user-friendly.

Content Strategy & Calendar

• Develop a monthly content plan across all brands.
• Collaborate with the marketing team to sync blogs with promotions and seasonal campaigns.

Analytics & Insights

• Track blog performance using analytics tools.
• Share monthly reports with suggestions for improvement.

Eligibility & Requirements

• Experience: 1–3 years in content writing, SEO, or digital strategy.
• Portfolio: Demonstrated experience in writing and publishing blogs (portfolio links required).
• Education: Degree in Journalism, Communications, English, Marketing, Hospitality, or similar.
• Technical Skills:
• Strong knowledge of SEO best practices.
• Proficiency in Wix & Shopify blog/content management.
• Familiarity with Google Analytics, SEMrush, Ahrefs, or similar tools.
• Core Skills:
• Excellent English writing & editing skills.
• Strong storytelling ability with cultural sensitivity.
• Ability to adapt tone across luxury dining, nightlife, and casual lifestyle brands.
• Other Requirements:
• Strong research and organizational skills.
• Ability to work independently and meet deadlines remotely.
• Passion for food, culture, and lifestyle content.

Why Join Us?

• Opportunity to write for multiple international brands with diverse cultural backgrounds.
• Creative freedom to explore food, travel, culture, and lifestyle content.
• Exposure to both luxury fine dining and youth-driven nightlife brands.
• Be part of an innovative, growth-focused team expanding its digital footprint.