Search Engine Optimization Analyst

Company Description

XOR Labs is a digital marketing company specializing in social media, content, and display marketing. We help businesses maximize ROI using analytics and data-driven techniques to craft effective digital marketing campaigns. Our expertise spans various sectors including e-commerce, technology, finance, healthcare, real estate, entertainment, and education. We are dedicated to shaping the future of digital marketing.

Qualifications

• Proficiency in Keyword Research and On-Page SEO
• Experience with Link Building strategies
• Understanding of Web Analytics tools
• Strong marketing acumen
• Excellent analytical and problem-solving skills
• Ability to work independently and with cross-functional teams
• Experience in digital marketing is a plus
• Bachelor's degree in Marketing, Business, or related field

Responsibilities

1. Perform keyword research and plan content accordingly
2. Optimize website pages, blogs, and meta tags for SEO
3. Write SEO-friendly and engaging content

4. Build backlinks through link exchange and network collaborations

5. Track keyword rankings and website traffic
6. Analyze competitors and suggest improvement strategies
7. Update and repurpose existing content to boost performance
8. Stay updated with the latest SEO trends and algorithm changes