Sales & Marketing @ Fortis Hiranandani Hospital , Vashi

Responsible for Market Share, Revenue, Profitability, Growth and Image of the hospital Brand.

To formulate and propose various Marketing strategies in accordance to corporate policy to Marketing Head.

To take care of all the publishing material of the hospital namely: information booklet, leaflets, handbills, brochure, and other related materials. These shall include the content, design, creativity and proof reading etc.

The Workflow of the system shall be mapped and discussed with Marketing Head for proper system and planning.

To plan and schedule a meeting with the representative of present and prospective corporate clients, after acquiring the proper details about the suitability of the time of corporate client, with Marketing Head & Associate Vice president.

To conduct regular follow-up of all the Prospective Corporate clients who have received our information folder.

To maintain all the bills related to the Corporate and follow-up should be carried out for the payment of the outstanding.

To plan various activities as per the phasewise Marketing Strategic plans.

To execute the various activities planned as per the phasewise Marketing plans for example, CMES, Workshops Camps, Patient Education Program, Life Style Management Program Etc.

To carry out Research activity related to marketing plan evolved.

To explore newer geographical area new markets, for customer target for hospital.

To explore new product feasibility for business plan.

To do regular fieldwork to understand and develop sound marketing plan.

Monthly detailed report of the activity should be submitted to the management.

Weekly progress report should be submitted in brief to management about the activities assigned.

Support in all marketing purposes to the Head Marketing.

Patient Feedback:

To take round in the hospital and take a personal feedback from the patient and relative if applicable at a regular interval.

While visiting corporate for regular follow up calls their feedback is taken and reported to Administration.

Patient's Grievance Handling:

All the grievances related to the patient should be heard and to be solved. If required solicit the intervention of administration.

Management Information:

Monthly detail report of the activity should be submitted to the undersigned.

Weekly progress report should be submitted in brief to undersigned about the activities assigned.

Reports on the important issues related to the Patients relative feedback on rounds and from the corporate should be submitted as and when applicable.

Skill Sets:

Verbal Ability/Communication Skill (Written & Oral)

Problem – Solving/Decision Making