Sales and Marketing Representative

As a Sales & Marketing Executive in the Health Care IT industry, you will play a crucial role in supporting strategic initiatives and client engagements through your business strategy acumen and marketing expertise. Key Responsibilities: - Assist in developing marketing collateral like brochures, one-pagers, case studies, and pitch decks. - Create and maintain PowerPoint presentations for various purposes, from internal teams to client meetings. - Build Excel spreadsheets for tracking campaigns, analyzing ROI, benchmarking competitors, and segmenting customer data. - Collaborate with product, sales, and design teams to ensure brand consistency and message alignment. - Conduct market research and competitive analysis to aid in strategic planning and campaign development. - Support the creation and enhancement of go-to-market strategies and product positioning. - Track KPIs, prepare performance reports, and participate in brainstorming sessions for marketing campaigns and content ideas. Qualifications: - MBA with a concentration in Marketing, Strategy, or related field. - Proficiency in MS Office Suite, particularly PowerPoint and Excel; familiarity with Google Workspace and design tools is advantageous. - Strong analytical skills for interpreting data and presenting actionable insights. - Excellent written and verbal communication abilities. - Capability to work autonomously, handling multiple projects concurrently under strict deadlines. - Possess a creative eye for visual presentation and meticulous attention to detail. Preferred Skills (Nice to Have): - Experience in B2B marketing or SaaS environments. - Familiarity with CRM and marketing automation platforms like HubSpot, Salesforce, Mailchimp. - Knowledge of content marketing and digital marketing channels. If you are passionate about marketing, strategy, and data-driven decision-making, this role offers the opportunity to contribute to impactful marketing campaigns and client engagements.,