Sales and Marketing Head

You will be responsible for shaping Addend's go-to-market strategy, scaling revenue growth, and building a world-class brand presence in North America, Europe, and beyond. As the Head of Sales & Marketing, you will work directly with the CEO and leadership team to define and execute the 3-year sales & marketing roadmap aligned with Addend's growth objectives. Your strategic leadership will influence board-level strategy by identifying new market opportunities, vertical accelerators, and global expansion plays. Additionally, you will shape policies, processes, and frameworks to establish a scalable, repeatable Go-To-Market (GTM) engine. Key Responsibilities: - Define and execute the 3-year sales & marketing roadmap - Influence board-level strategy - Shape policies, processes, and frameworks for a scalable GTM engine - Own and deliver aggressive sales and revenue targets - Drive end-to-end sales cycles - Expand existing client relationships - Build strategic alliances within the Microsoft partner ecosystem - Act as the face of Addend Analytics with global clients - Translate client challenges into commercial opportunities - Position Addend as a thought leader - Work with delivery teams to ensure value-driven execution - Build, mentor, and scale a world-class Sales & Marketing team - Foster a customer-first culture - Introduce data-driven sales analytics and pipeline management Requirements: - 15+ years of progressive experience in technology sales and marketing - Proven track record of scaling revenues in an IT/Analytics company - Minimum 3+ years in a Microsoft partner organization - 5+ years of experience working with North American/European clients - Expertise in account-based marketing, enterprise sales, and building GTM strategies - Familiarity with digital marketing, sales automation tools, and modern demand generation techniques - Strong commercial acumen with excellent communication and negotiation skills - Entrepreneurial mindset passionate about scaling organizations Location: Navi Mumbai Benefits: - Provident Fund In this role, you will have the opportunity to shape the future of a fast-growing Microsoft Solution Partner expanding across North America and Europe. You will work directly with the CEO and leadership team on strategic initiatives and market expansion in an entrepreneurial culture that allows freedom to innovate and create measurable impact. This position offers the chance to lead a function that influences revenue, valuation, and global brand recognition while collaborating with passionate technology experts in a high-performance team within the global Microsoft ecosystem.,