Sales and Marketing Engineer

Job Description: Sales and Marketing Engineer – Testing Equipment and Laboratory Instruments

Location: Ahmedabad

Employment Type: Full-time

Reports To: [Sales Director/Business Unit Head]

Overview

We are a leading manufacturer of [Testing Equipment, e.g., NDT equipment, Compression Testing Machine, Humidity Chamber, Hot Air Oven, Civil Testing, Aggregate Testing Equipment etc catering to various industries and institutes.

We are seeking a highly motivated Sales and Marketing Engineer to bridge the gap between our sophisticated testing solutions and our clients. This role is highly field-oriented and requires a blend of deep technical application knowledge, marketing and sales skills, and a commitment to frequent customer site visits to develop and secure new business.

Key Responsibilities

Field Sales & Customer Engagement (Primary Focus)

• Technical Site Visits: Conduct frequent, planned field visits across the assigned territory ([Specify Travel Percentage, e.g., 50-50% travel required]) to meet with R&D Managers, Quality Control Engineers, and Procurement teams.
• Hands-On Demonstrations: Transport, set up, and expertly demonstrate the capabilities of our testing equipment at customer facilities and in-house demonstration centres, handling technical Q&A on the spot.
• Consultative Selling: Act as a technical consultant, thoroughly understanding the customer's specific testing requirements including compliance standards (e.g., ASTM, ISO).
• Relationship Management: Build and maintain strong, long-lasting relationships with key technical decision-makers and influencers within target organizations.
• Opportunity Closure: Manage the technical sales pipeline from initial contact through to closing, negotiating complex technical quotations and sales terms.

Marketing & Business Development

• Market Feedback: Systematically collect, analyze, and report on field-based market intelligence, including competitive product analysis and emerging customer testing requirements, to inform the company’s product roadmap.
• Technical Content: Develop field-ready technical sales tools, presentations, and application notes.
• Trade Show Representation: Actively participate and represent the company at regional and national industry trade shows, exhibitions, and technical workshops.

Solution Engineering & Documentation

• Proposal Generation: Prepare detailed, technically accurate, and commercially sound quotations, proposals, and tender responses, outlining equipment specifications, performance guarantees, and delivery timelines.
• Technical Handoff: Ensure seamless communication between the customer's technical team and our internal engineering and service departments for successful equipment installation and commissioning.

Required Qualifications

• Education: Graduates / Diploma in Engineering (e.g., Mechanical, Electrical, Industrial, or Instrumentation).
• Experience: 3-5 years of proven experience in technical field sales with a strong preference for testing and laboratory equipment
• Field Readiness: Must possess a valid driver's license and the ability to travel extensively and independently. Experience managing a sales territory is essential.
• Communication & Presentation: Exceptional ability to deliver persuasive technical presentations and communicate complex solutions effectively to both technical and executive targeted customers.

Preferred Skills

• Proficiency with CRM software (e.g., Salesforce, ERP) for territory management and reporting.
• Existing network of contacts within Targeted Industry
• Practical, hands-on experience operating sophisticated testing equipment.

How to Apply

Please submit your resume to yuti@eieinstruments.com

Job Type: Full-time

Pay: ₹30,000.00 - ₹55,000.00 per month

Work Location: In person