Product Marketing Manager

1 - 3 years

4 - 6 Lacs

Posted:1 day ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

Product Marketing Associate

Responsibilities

  • Develop and maintain messaging frameworks, value propositions, and product positioning.
  • Create product videos, demo walkthroughs, and feature explainers (scripts + recording + basic editing).
  • Maintain a clean, updated demo account for sales, marketing, and onboarding.
  • Own and update help docs, feature guides, onboarding flows, and FAQs.
  • Keep integration pages up to date with descriptions, screenshots, workflows, and benefits.
  • Create and maintain a library of product assets (screenshots, decks, one-pagers, visuals).
  • Support product launches with messaging, release notes, and internal enablement materials.

Requirements

  • 1-3+ years in Product Marketing, SaaS, CX, or B2B.
  • Strong writing and communication skills; ability to simplify complex features.
  • Basic video creation skills (Loom, Descript, Canva, or similar).
  • Experience maintaining help docs or product content.
  • Good understanding of SaaS products and customer workflows.
  • Organized, detail-oriented, and comfortable working cross-functionally.

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