Product Marketing Manager

As a Product Marketing Manager at our company, you will play a crucial role in shaping the messaging and positioning of our products, preparing sales collateral, and spearheading key product marketing initiatives. Your responsibilities will include: - Owning the overall product messaging and positioning in the market and specific industry verticals, aligning with the core platform vision to target specific personas with innovative messaging. - Driving key product marketing initiatives such as competitive analysis, market research, and product releases. - Communicating product updates, feature updates, and competitive analysis through various channels including the Product Website, Pages, and Sales Collaterals. - Enabling the sales teams by effectively communicating the value proposition of our products and developing sales tools to support the selling process. - Collaborating with the marketing team to develop campaigns to launch products in the market. - Planning and executing the communication of new product releases and managing the implementation of the product launch plan. - Analyzing user behavior on the website and strategizing to improve Onsite Conversions, User retention, User Engagement, and lead flow. To be successful in this role, you should meet the following requirements: - 4+ years of experience in a product marketing role for a SaaS product. - Outstanding communication skills including verbal and written communication. - Hands-on experience in writing product marketing briefs and documents. - Experience in managing WordPress websites would be advantageous. - Knowledge of analytical tools such as Google Analytics, Hotjar, User Behavior, and User Journey analysis. - Sound technical background suitable for a B2B/enterprise product. - Strong analytical and strategic thinking skills to translate into creative and marketable messaging and content. If you are enthusiastic about joining our team, please share your resume with career@muvi.com. Muvi is a streaming solutions company that offers SaaS-based products for on-demand and live-streaming needs. Our range of solutions includes Muvi One, Muvi Live, Muvi Flex, Muvi Playout, alongside Muvi Player SDKs and Alie, providing comprehensive solutions for content streaming, storage, distribution, and monetization. Our goal is to be the leading choice for businesses venturing into the digital streaming landscape.,