Posted:2 months ago| Platform:
Work from Office
Full Time
Job Summary : We are seeking a detail-oriented and results-driven PPC (Pay-Per-Click) Specialist to manage and optimize our digital advertising campaigns. The ideal candidate will have a strong understanding of paid search strategies, analytics, and campaign management across platforms like Google Ads, Bing Ads, and social media channels. Key Responsibilities : Develop, implement, and manage PPC campaigns to drive traffic and conversions. Conduct keyword research and selection to target high-performing search terms. Write and test ad copy to maximize click-through rates and ROI. Monitor and analyze campaign performance using tools like Google Analytics. Optimize bidding strategies, landing pages, and ad placements for better results. Collaborate with SEO and content teams to align campaign strategies. Stay updated with PPC trends and best practices to ensure campaign success.
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