Paid ads specialist

Company Description

Baheri Consultancy Pvt. Ltd. is a full-funnel digital marketing agency that specializes in innovative online marketing and web development solutions. Their 360 marketing solutions are tailored to meet the specific needs of B2B and B2C business models, offering services from display advertising to SEO, paid media, and online reputation management.

Key Responsibilities (Technical & Managerial)

Account Ownership

• Independently manage end-to-end digital media operations for up to

  five client accounts/brands

  , ensuring strategic alignment, timely delivery, and high-quality output.
• Act as the primary point of contact for clients, leading discussions, presenting performance insights, and addressing requirements proactively.

Media Planning & Strategy

• Strategize, ideate, and develop comprehensive media plans aligned with each client's business goals, performance KPIs, and marketing objectives.
• Recommend innovative media approaches, platform mixes, and budget allocations to maximize ROI.

Campaign Structuring & Execution

• Define detailed campaign structures, including audience targeting, bidding strategies, and platform-level setups to maximize campaign efficiency.
• Lead the flawless execution of media plans and ensure alignment with both internal and client expectations.

Performance Monitoring & Reporting

• Oversee daily performance tracking across all digital platforms (e.g., Meta, Google, Programmatic, E-commerce, etc.).
• Generate actionable performance reports with insights and recommendations to guide client decision-making.

Optimization & Result Delivery

• Continuously optimize campaigns across platforms to meet and exceed committed targets.
• Identify opportunities to scale performance and improve efficiency through data-led decisions.

Competitor & Market Analysis

• Conduct detailed competitor benchmarking, category assessments, and trend analyses.
• Provide intelligence that enhances strategic planning and supports client business growth.

Team & Cross-functional Collaboration

• Collaborate closely with internal teams (creative, analytics, strategy, ad ops) to ensure cohesive and integrated campaign delivery.
• Coordinate and oversee deliverables from junior team members supporting your accounts.

Training & Leadership

• Mentor and train reportees, upskilling them on digital media fundamentals, tools, and best practices.
• Foster a culture of learning, ownership, and performance excellence.

Industry Awareness

• Stay updated with the latest digital media trends, platform updates, and emerging tools/technologies.
• Leverage industry developments to enhance client strategy and internal capabilities.

Qualifications

• Postgraduate, Graduate, or holder of a recognized Diploma in Mass Media, Marketing Communication, Advertising, or a related field.
• Certifications in

  Digital Media / SEO / SEM / Programmatic / E-commerce

  will be an added advantage.
• Strong analytical mindset, excellent communication skills, and the ability to manage multiple accounts independently.

Experience: 3- 7 years

Skill sets (Mandatory): Google Ads, Facebook Ads, Linkedin Ads,Branding.

E-commerce experience is must

Job Location: Remote/Work from Home (Should have decent setup of work from home)

If Interested, please submit this job application form :

https://forms.gle/zsAxh8HLYoU3bpeT7

If you face any problem while submitting the application, please send Whatssapp at 7977345254.

Avoid DMs on Linkedin. Post screening the applications, we will send the results on your email ID.

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