National Sales Head

Job Description

We are seeking an accomplished and visionary National Sales Head to spearhead the India market launch of a leading international consumer battery brand. This senior leadership position calls for a business builder — someone with a deep understanding of the Indian retail landscape, robust experience in B2C channels, and a proven ability to build scalable consumer brands from the ground up. The ideal candidate will take complete ownership of market strategy, retail distribution, channel partnerships, team building, and revenue delivery across India. Key Responsibilities: Market Entry Strategy: Define and execute a comprehensive go-to-market strategy for consumer battery products across modern trade, general trade, e-commerce, and institutional channels. Retail Distribution Development: Establish a nationwide distribution network, appoint regional distributors, and drive secondary sales through strong channel management. Sales Team Leadership: Recruit and lead a high-performance pan-India sales team; set KPIs, design incentive programs, and ensure performance-driven execution. Channel Expansion & Retail Execution: Identify and grow presence across multi-brand retail outlets, large-format stores, electronics shops, and online marketplaces. Brand Visibility & Trade Marketing: Collaborate with marketing teams to drive in-store promotions, merchandising, retail branding, and trade marketing initiatives. Show more Show less