Marketing officer (Healthcare)

Role Overview: You will be responsible for supporting the promotion of healthcare services by engaging directly with the community, organizing outreach programs, coordinating with various departments, and establishing strong referral networks to increase patient footfall and service awareness. Key Responsibilities: - Plan and implement marketing activities to promote hospital services including OP, IP, pharmacy, lab, ambulance, rehabilitation, and palliative care - Organize health camps, patient education programs, and awareness campaigns - Establish relationships with local clinics, doctors, corporates, schools, and institutions for referrals - Manage branding materials like leaflets, standees, posters, and event collaterals - Collaborate with internal departments to promote new services or specialties - Monitor the effectiveness of offline campaigns and prepare regular reports - Assist in event planning and on-ground coordination at health-related functions - Represent the hospital in community meetings, health expos, and public gatherings Qualifications Required: - Bachelor's degree in Marketing, Business Administration, or Healthcare Management - 2-3 years of experience in hospital or healthcare marketing - Strong interpersonal, communication, and organizational skills - Willingness to travel locally for field activities - Fluency in English and local language (Malayalam preferred) Please note that the additional details of the company were not provided in the job description. Role Overview: You will be responsible for supporting the promotion of healthcare services by engaging directly with the community, organizing outreach programs, coordinating with various departments, and establishing strong referral networks to increase patient footfall and service awareness. Key Responsibilities: - Plan and implement marketing activities to promote hospital services including OP, IP, pharmacy, lab, ambulance, rehabilitation, and palliative care - Organize health camps, patient education programs, and awareness campaigns - Establish relationships with local clinics, doctors, corporates, schools, and institutions for referrals - Manage branding materials like leaflets, standees, posters, and event collaterals - Collaborate with internal departments to promote new services or specialties - Monitor the effectiveness of offline campaigns and prepare regular reports - Assist in event planning and on-ground coordination at health-related functions - Represent the hospital in community meetings, health expos, and public gatherings Qualifications Required: - Bachelor's degree in Marketing, Business Administration, or Healthcare Management - 2-3 years of experience in hospital or healthcare marketing - Strong interpersonal, communication, and organizational skills - Willingness to travel locally for field activities - Fluency in English and local language (Malayalam preferred) Please note that the additional details of the company were not provided in the job description.