Marketing Manager

Job Title:

Job Description:

Big Imports and Gifts, also known as BigImpex, is a leading corporate gift supplier established in Mumbai in 2003.

With 150+ team members across BigImpex, Gokaldas Packaging, and Zexcel Medical Communications, we aim for excellence in every partnership.

We specialize in creating innovative and custom-designed products to serve our clients unique needs with the goal of helping our clients build stronger brands through high-quality corporate gifts.

We are seeking a Marketing Manager with a strong understanding of our company's needs, including new products and sales. The ideal candidate will be responsible for managing, analysing, and promptly updating the website, as well as shaping the overall positioning and messaging of the product and company.

Marketing Manager will support multiple integrated marketing campaigns for demand enquiries and sales, and develop a marketing strategy for our B2B business.

Product Marketing to customers:

Developing strong understanding of our products

Working with the design team to develop mailers and execute & monitor marketing campaigns on email, WhatsApp, etc.

Planning packaging design and launch mailers for new product launches

Maintaining inventory of stock products and planning promotions accordingly

Targeting specific products to specific top Pharma brands through emailers and through our sales team

Product wise targeting to non-pharma clients to expand our reach

Maintaining uniform communication on all our social media presence channels

Utilizing events, days, opportunities appropriately to expose our product

Develop and deliver training programs that educate the sales team on product features, value propositions, competitive advantages, and use cases.

Create sales enablement materials: presentations, product sheets, playbooks, talking points, objection-handling guides, and case studies.

Collaborate with Sales Leadership to identify knowledge gaps and build tailored training sessions.

Provide ongoing updates to sales teams on new product releases, feature enhancements, and market changes.

Support sales teams in customer meetings by providing product messaging guidance and positioning insights.

Corporate Marketing:

Maintaining Corporate website

Planning annual catalogue

Exhibition Planning

Maintaining Company profile on social media B2b platforms

Creating a corporate videos

Creating all communication required for B2b Marketing

Training of marketing and sales team about company and products

Leading a team of 6-8 marketing interns, associates, and graphic designers

Ensuring the sales team is equipped with marketing materials to pitch products to clients

Basic knowledge about SEO and website handling

Role with top management:

Conducting monthly reviews with management and advising on new avenues to market/sell our products to new clients

Coordinate with sales teams and make monthly sales presentation

Planning a Monthly meeting with sales team and top management to discuss performance

Qualifications:

• 3 years plus experience in B2B marketing, preferred plastic manufacturing industry only
• Bachelor's degree required, along with a PG/MBA degree in marketing
• Experience working in a high-growth environment, Mailers, Website development and maintenance, basic knowledge of SEO and leading a team preferred
• Bachelor's degree required, along with a PG/MBA degree in marketing

Can contact : Mobile – +91 8657029926, Web: www.bigimpex.com, hr@bigimpex.com