Marketing Manager

Role Overview: As a Marketing Manager, you will play a crucial role in developing and executing region-specific marketing strategies to promote industrial products, with a focus on the Cement, Steel, Power, and Paper sectors. Your responsibilities will include designing and implementing dealer engagement programs, new product launches, and marketing initiatives. Additionally, you will be required to conduct competitive market research, identify emerging trends, and explore new business opportunities within the industry. Key Responsibilities: - Design and implement dealer engagement programs - Lead new product launches and marketing initiatives - Conduct competitive market research and identify emerging trends - Explore new business opportunities within the industry - Manage marketing budgets, campaigns, and cross-functional teams - Collaborate with cross-functional teams to align branding efforts with organizational objectives - Provide marketing and training support to the dealer/distributor network - Collect customer feedback and conduct market perception analysis for product improvement - Monitor ROI on marketing activities and execute digital marketing initiatives Qualifications Required: - Minimum of 5 years of industrial marketing experience - Strong connections and active networks in the Cement, Steel, Power, Paper, TPC, and Excavator sectors - Expertise in B2B marketing, product branding, and lifecycle management Additional Details: This permanent position as a Marketing Manager in the Cement, Steel, Power, Paper, and TPC/Excavator industries offers the opportunity to work in a dynamic environment where your skills and expertise will be valued and rewarded accordingly. The role will involve extensive travel to industrial sites and dealer networks across the region, with 18 days per month dedicated to field visits. You will spend 3 days per month at the Head Office in Raipur for reporting and strategic planning, while the remaining days will be for work-from-home activities such as planning, reporting, and virtual coordination. Benefits: - Provident Fund - Performance bonus Work Location: In person,