Job Description

Job Description: Marketing Executive Solar Hitech Solutions Role Overview: We are looking for a dynamic Marketing Executive to drive our brands online and offline marketing efforts. The role primarily involves managing LinkedIn and Facebook campaigns , SEO , WhatsApp marketing , and executing offline events, seminars, and trade shows . The Marketing Executive will work closely with external agencies for content creation but will be responsible for posting, managing, and optimizing campaigns . Key Responsibilities: Social Media Management Plan, schedule, and manage LinkedIn & Facebook campaigns. Engage with the audience, respond to comments/messages, and track performance. Coordinate with agencies for content creation and ensure timely posting. SEO & Digital Marketing Optimize website content and improve search engine rankings. Work with SEO agencies to enhance website visibility. Monitor and analyze website traffic and campaign effectiveness. WhatsApp Marketing Plan and execute WhatsApp campaigns for lead generation and brand awareness. Segment audience and create engaging message templates. Event & Seminar Management Plan, coordinate, and execute offline marketing events (seminars, trade shows, exhibitions, etc.). Handle logistics, invitations, vendor coordination, and on-ground execution. Work with internal teams and agencies to develop event collaterals. Reporting & Analysis Track and analyze the performance of campaigns across digital channels. Provide insights and recommendations for improving marketing efforts. Skills & Qualifications: 1-3 years of experience in digital marketing, social media management, and/or event coordination. Strong knowledge of LinkedIn, Facebook, SEO, and WhatsApp marketing . Experience working with marketing agencies and vendors. Excellent communication and coordination skills. Ability to handle multiple projects and meet deadlines.