Marketing Executive

Marketing Executive BambooBox

BambooBox is a SaaS-based software start-up with 4 years of expertise, offering a platform for growth marketers. With its advanced AI and ML-driven platform, BambooBox helps companies deliver untapped marketing intelligence to business teams and increase the marketing contribution to the overall revenue. We work with clients like Airtel Business, Darwinbox, Acalvio, and other global organizations. We are backed by investors such as Peak XV (earlier Sequoia Surge), Emergent Ventures, and Arc180. We are in the process of scaling the organization and are in a high-growth phase.

Role Overview

We are seeking a dynamic marketer with 2-3 years of experience to join our team, responsible for content creation, social media creative design, and optimizing for both SEO (Search Engine Optimization) and AEO (Answer Engine Optimization). This role demands a hands-on approach and a passion for digital marketing excellence.

Key Responsibilities

Write compelling, audience-focused content for blogs, web pages, and email campaigns.

Design engaging creatives for social media platforms using graphic design tools (e.g., Canva, Adobe Suite).

Manage and grow our social media presence by planning, posting, and analyzing performance.

Conduct keyword research and optimize content for SEO to drive organic growth.

Implement AEO best practices to increase visibility across answer engines and AI-driven platforms.

Collaborate with the broader marketing team for integrated campaigns and brand consistency.

Monitor and report on content, creative, and SEO/AEO performance using analytics tools.

Stay updated with industry trends, algorithm changes, and new digital marketing tactics.

Requirements

2-3 years of hands-on experience in a digital marketing, content, or social media role.

Proven ability to write clear, concise, and compelling marketing content.

Intermediate proficiency with graphic design tools for creative assets.

Practical understanding of SEO fundamentals; experience with tools like Google Analytics, SEMrush, or Ahrefs.

Familiarity with AEO principles and answer engine tools (e.g., optimization for snippets, conversational queries).

Strong organizational skills and ability to meet deadlines in a fast-paced environment.

Excellent written and verbal communication skills.

Preferred

Experience with CMS platforms (e.g., WordPress, HubSpot).

Exposure to paid social ad campaigns or basic video editing skills.

Prior work in B2B or SaaS environments.