Marketing communication specialist – Content writer

5 - 7 years

0 Lacs

Posted:1 day ago| Platform: Linkedin logo

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Work Mode

On-site

Job Type

Full Time

Job Description

The Opportunity

Hitachi Energy is seeking a skilled and creative Marketing Communications Specialist—Content Writer—to support the Service Business in developing compelling, customer—and employee-focused content across multiple platforms. This role will be instrumental in crafting narratives that highlight our service offerings, customer success stories, and technical expertise, helping to position Hitachi Energy as a trusted partner in the energy transition.

How You'll Make An Impact

  • You will develop and write high-quality and visually appealing content for marketing materials, including brochures, case studies, service profiles, promotions, and presentations for Internal and external use.
  • You will collaborate with subject matter experts, R&D, and product managers to translate technical information into clear, customer-friendly language.
  • You will support global and regional campaigns by producing content aligned with business goals and brand guidelines.
  • You will maintain and update content repositories, ensuring version control and accessibility.
  • You will assist in developing content strategies that align with customer journeys and personas.
  • You will ensure consistency in tone, style, and messaging across all content formats.
  • You will track content performance and optimize based on analytics and stakeholder feedback.
  • You will be responsible to ensure compliance with applicable external and internal regulations, procedures, and guidelines.
  • Living Hitachi Energy's core values of safety and integrity, which means taking responsibility for your own actions while caring for your colleagues and the business.

Your Background

  • You hold a Bachelor’s or master’s degree in communications, Journalism, Marketing, or related field. (Electrical / Mechanical engineering degree is a plus).
  • Should have 5 to 7 years of experience in content writing, preferably in B2B or industrial sectors – Energy sector is preferable.
  • Quality Management Methods: Experience in writing; Experience with analytics tools to measure content effectiveness; Adobe InDesign – Layout and Page creation, Brochure, Leaflet, Typography; Microsoft PowerPoint - Static Presentation, Interactive Presentation; Adobe Illustrator - Icon, Infographic, Logo, 2D Illustration, Chart, Diagrams; Strong project management and organizational skills; Adobe Photoshop, Adobe After Effects, and Adobe Premiere Pro are plus.
  • Knowledge of Transformers, High-Voltage products, system integration, and grid automation is an added advantage.
  • Strong writing, editing, and proofreading skills with attention to detail. Ability to simplify complex technical concepts for diverse audiences.
  • Familiarity with SEO, digital marketing, and content management systems (e.g., Adobe Experience Manager).
  • Experience working in a global, cross-functional environment, multicultural experience is a benefit.
  • Excellent writing and communication skills in English.
Hitachi Energy is a global technology leader in electrification, powering a sustainable energy future through innovative power grid technologies with digital at the core. Over three billion people depend on our technologies to power their daily lives.
With over a century in pioneering mission-critical technologies like high-voltage, transformers, automation, and power electronics, we are addressing the most urgent energy challenge of our time – balancing soaring electricity demand, while decarbonizing the power system.Headquartered in Switzerland, we employ over 50,000 people in 60 countries and generate revenues of around $16 billion USD. We welcome you to apply today.

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Hitachi Energy logo
Hitachi Energy

Energy / Electrical Equipment

San Francisco

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