Marketing Business Development Manager

Company Description

Apex Seekers EdTech Private Limited is dedicated to designing personalized programs that enhance student competencies and align with global employability standards. We reject standard course templates and tailor programs based on individualized skill assessments. With a focus on customization, we ensure students receive training suited to their unique needs and goals. Apex Seekers is committed to fostering growth through innovative, student-centered learning approaches.

Key Responsibilities:

• Plan and execute marketing campaigns to promote Apex EdTech programs and services to educational institutions and students.
• Coordinate with colleges, universities, and training partners for branding and promotional activities.
• Handle social media and digital marketing initiatives to increase brand visibility and engagement.
• Support in organizing seminars, workshops, and campus engagement programs.
• Identify potential clients and business opportunities in the education sector.
• Prepare marketing materials such as brochures, presentations, and proposals.
• Collect and analyze market data to evaluate campaign performance.
• Collaborate with internal teams (Sales, Operations, and Training) for smooth execution of marketing activities.

Required Skills & Qualifications:

• Bachelor’s degree in Marketing, Business Administration, or related field (MBA preferred).
• 1–3 years of experience in marketing, preferably in the education or EdTech domain.
• Strong communication, presentation, and networking skills.
• Basic knowledge of digital marketing tools (Google Ads, SEO, social media campaigns, etc.).
• Ability to manage multiple projects and work under deadlines.
• Proficiency in MS Office and online marketing platforms.

Key Competencies:

• Creativity and innovation
• Team collaboration
• Strategic thinking
• Result-oriented approach
• Relationship building

Travel Requirements

• Willingness to travel frequently across cities/states.