Marketing Associate

5 years

0 Lacs

Posted:23 hours ago| Platform: Linkedin logo

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Work Mode

On-site

Job Type

Full Time

Job Description

We are seeking a dynamic Marketing Manager with strong expertise in SEO, AI tools, and digital innovation. This role focuses on transforming our online presence—updating websites, refreshing branding materials, creating data-driven marketing campaigns that attract and convert and lead generation. The ideal candidate combines technical knowledge with creative vision to deliver exceptional user experiences and measurable results.


Key Responsibilities:

  • Lead digital marketing strategy across all platforms to enhance visibility, engagement, and conversion.
  • Optimize company websites for search engine performance, user experience (UI/UX), and mobile responsiveness.
  • Update and redesign websites to ensure a fresh, modern, and innovative brand presence.
  • Use AI toolsto streamline content creation, campaign analysis, and ad optimization.
  • Manage and grow company social media handles, creating cohesive branding and engaging content.
  • Design marketing materials including posters, digital ads, and promotional graphics using Canva, Adobe Creative Suite, or similar tools.
  • Plan and execute SEO strategies including keyword research, backlink building, on-page and off page optimization, and analytics tracking.
  • Collaborate with cross-functional teams (sales, operations, and design) to ensure consistent messaging and branding.
  • Monitor marketing performance metrics and prepare monthly reports highlighting progress and insights.


Qualifications:

  • Bachelor’s degree in Marketing, Communications, Design, or a related field.
  • 3–5 years of experience in digital marketing, SEO, or website management.
  • Proficiency in AI-driven marketing tools, Google Analytics, Google Search Console, and SEO software (Ahrefs, Semrush, etc.).
  • Familiar with UI/UX best practices and website builders such as WordPress, Webflow, or Wix.
  • Excellent design sense with experience using Canva, Adobe Photoshop, Illustrator, or Figma.
  • Strong understanding of content creation, branding, and online advertising trends.
  • Self-motivated, detail-oriented, and able to manage multiple projects simultaneously.


Preferred Skills:

  • Experience implementing AI automation tools for marketing workflow.
  • Familiarity with A/B testing and conversion optimization.
  • Knowledge of email marketing and CRM tools.

Compensation:

Competitive salary commensurate with experience, plus performance-based incentives.

How to Apply:

Submit your resume, portfolio, and a short note describing a recent project where you used AI or SEO to improve website performance.

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