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Lead - Organic Marketing

10 years

0 Lacs

Hyderabad Telangana India

Posted:3 weeks ago| Platform: Linkedin logo

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Skills Required

marketing saas management github jira strategy writing publishing ai drive seo content data analytics looker design developer automation zapier

Work Mode

On-site

Job Type

Full Time

Job Description

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Lead – Organic Marketing


Role Overview

This is a hands-on role focused on driving predictable, compounding traffic through scalable organic systems. The ideal candidate will lead strategy and execution—writing, optimizing, publishing, and iterating across search and AI-driven platforms.


Key Responsibilities

  • Own organic demand strategy focused on user acquisition
  • Drive visibility across Google, ChatGPT, Perplexity, and other search surfaces
  • Lead programmatic SEO and landing page development
  • Launch content tools and templates with product/design
  • Oversee technical SEO, structured data, and Core Web Vitals
  • Build scalable content publishing systems
  • Manage backlinking, content distribution, and early PR efforts


Requirements

  • 6–10 years in SEO or organic growth roles, ideally in B2B SaaS
  • Proven success with programmatic SEO or content-led acquisition
  • Strong technical SEO, AEO, and analytics expertise
  • Skilled in tools like GA4, GSC, Ahrefs, Looker, Screaming Frog
  • Comfortable collaborating across product, content, design, and engineering


Bonus Points

  • Experience with open-source or developer-focused products
  • Track record of building traffic-generating tools or templates
  • Familiarity with automation tools (e.g., Zapier, Python)


What Success Looks Like

  • Growth in organic signups and revenue
  • Indexed, converting programmatic pages
  • Improved search visibility and domain authority
  • High-performing content experiments

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