Job Description

Job Requirements Role/ Job Title: Lead - Digital Marketing Function/ Department: Marketing Job Purpose Responsible for developing and executing the overall digital marketing strategy. Lead a team of digital marketing professionals to achieve company goals and objectives. Roles & Responsibilities Develop and execute the overall digital marketing strategy in alignment with company goals. Lead and mentor the digital marketing team, providing guidance and support. Oversee the planning, execution, and optimization of digital marketing campaigns across various channels. Collaborate with other departments to ensure cohesive messaging and branding. Analyze market trends and competitor activities to identify opportunities for growth. Monitor and report on the performance of digital marketing initiatives, adjusting strategies as needed. Stay updated on industry trends and best practices to drive innovation and effectiveness. Managerial & Leadership Responsibilities Build, groom and retain top-class talent pool to enable high levels of creativity and innovation. Attract and retain best-in-class talent for key roles in their reporting structure. Ensure adherence to benchmarks/processes set up for finalizing commercials and other key. Education Qualification Graduation: Degree in Marketing, Business Administration, or related field Post-graduation: MBA Experience: 9+ years of relevant experience. Show more Show less